What are the responsibilities and job description for the Coordinator - Social Media Job at Bally’s Corporation in Chicago position at Bally’s Corporation?
Why Bally’s :
Bally’s Corporation is a global casino-entertainment company with a growing omni-channel presence, currently owning and managing 15 casinos across 10 states, a golf course in New York, a horse racetrack in Colorado, and having access to OSB licenses in 18 states. The recent acquisition of Aspers Casino in Newcastle, UK, further expands its international footprint and enhances its diverse entertainment offerings. It also owns Bally’s Interactive International, formerly Gamesys Group, a leading, global, interactive gaming operator, Bally Bet, a first-in-class sports betting platform, and Bally Casino, a growing iCasino platform.
With 10,600 employees, the Company’s casino operations include approximately 15,300 slot machines, 580 table games, and 3,800 hotel rooms. Bally’s also has rights to developable land in Las Vegas post the closure of the Tropicana.
Upon completion of the announced merger with The Queen Casino & Entertainment Inc. (“Queen”), the above portfolio is expected to be supplemented with four additional casinos across three states, one of which will be an additional state that expands Bally’s jurisdiction of operations to include the state of Iowa. Queen will also add over 900 employees, and operations that currently include approximately 2,400 slot machines, 50 table games, and 150 hotel rooms to the Bally’s portfolio. Bally’s will also become the successor of Queen’s significant economic stake in a global lottery management and services business through its investment in Intralot S.A. (ATSE : INLOT).
The Role :
As a Social Media Coordinator, you will be responsible for the creation and posting of social content to promote Bally’s Chicago Casino brand and offerings.
Responsibilities :
- Foster an environment that embodies Bally’s Born to Entertain philosophy by creating a fun-filled, entertaining atmosphere
- Enthusiastically promote Bally’s customer-centric culture of offering superior guest service and actively building long-lasting guest relations
- Plan, create, and manage content for various social media channels
- Set and implement social media and communication campaigns to align with marketing strategies
- Engage with our social media audience and respond to comments and messages in a timely manner
- Create videos and real-time footage
- Develop and deliver metrics to measure success, impact, and inform future strategy and optimizations
- Facilitate and traffic all social advertising job requests with our creative and advertising agencies
- Facilitate and traffic all cross-departmental creative job requests with our creative agency and, where necessary, our print vendors
- Write, proofread, and edit advertising materials, direct mail, email, and all other forms of marketing communications
- Facilitate day-to-day changes and updates to the website, using our creative agency where necessary
- Facilitate email job requests with our creative agency and email service provider
- Coordinate influencer visits and events
- Ensure brand and business message integration is clearly articulated in all aspects of our social media presence
- Coordinates with internal and external parties
- Preparing and distributing reports and recommendations based on analysis
- Other duties as assigned
Qualifications :
What’s in it for you :
Physical Demands & Work Environment :
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Salary : $25
