What are the responsibilities and job description for the Business Development Representative position at BARBRI?
Job Description
Job Description
BARBRI seeks an experienced Business Development Representative (BDR) to generate and qualify leads through research, outreach, and some inbound inquiries. Responsibilities include lead generation, cold calling, email campaigns, and CRM management (Salesforce). Collaborating with sales and marketing, the BDR will focus on legal / law firms while exploring opportunities in accounting, corporate, and government sectors. They’ll also qualify and close deals outside assigned territories.
The Ideal candidates have 3-5 years of proven success in continuing education or training services, with a preference for legal industry knowledge. They should excel at strategic thinking, setting priorities, and creating actionable account plans. A bias for action and cross-functional collaboration is key. Top performers can quickly advance to a Business Development Manager role.
Key Responsibilities
- Lead Generation : Conduct thorough market research to identify potential clients within target demographics, utilizing various data sources to build qualified lead lists
- Outbound Outreach : Initiate contact with prospective clients through cold calls, emails, and social media engagement to introduce the company’s offerings and gauge interest
- Lead Qualification : Process and qualify inbound leads and schedule meetings with appropriate sales representative or turn back to inside sales team if necessary
- Sales Pipeline Management : Manage leads throughout the sales funnel, tracking progress and activity within the CRM system
- Appointment Scheduling : Schedule qualified leads for sales presentations and consultations with the appropriate sales representative
- Content Creation : Develop compelling email sequences and social media messaging tailored to different prospect personas
- Sales Collaboration : Work closely with the sales team to provide necessary lead information and ensure smooth handoff of qualified prospects
- Data Analysis and Reporting : Track key sales metrics, analyze campaign performance, and identify area for improvement
- Revenue Generation : Close sales for leads in unassigned territories and pass on to Client Success team
Additional Responsibilities
Required Skills :
Qualifications :
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed above are representative of the knowledge, skill, and / or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Education / Experience :
Travel Requirements : Minimal travel 20%
Thrive Beyond the Basics : Our Perks Package
We believe your dedication deserves more than just a paycheck. That's why we offer a comprehensive perks package designed to support your well-being and fuel your passions. Here's a taste of what awaits you :
At BARBRI, we believe that investing in our employees leads to mutual success. Join us and be part of a passionate team dedicated to transforming education through innovative technology.
BARBRI is an equal opportunity employer and is committed to diversity, equity, and inclusion in the workplace. We do not discriminate on the basis of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
We believe that diversity fosters creativity, innovation, and success. We are dedicated to creating an inclusive environment where all employees feel valued, respected, and empowered to contribute their unique perspectives and talents.
Qualified applicants will receive consideration for employment without regard to their race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
Join us in our mission to empower individuals through education and technology. We welcome candidates from all backgrounds to apply and help us build a diverse and inclusive workforce.
