What are the responsibilities and job description for the Freelance Social Media Associate position at Barry's?
We appreciate your interest in employment with Barry’s! Barry’s is committed to a policy of equal employment opportunity, and will not discriminate against an applicant or employee on the basis of race, color, religion, creed, national origin, ancestry, sex, gender, age, physical or mental disability, veteran or military status, genetic information, sexual orientation, gender identity, gender expression, marital status, or any other legally recognized protected basis under federal, state, or local law. Applicants with disabilities who need assistance with the application process may be entitled to a reasonable accommodation in accordance with applicable law. If you need assistance in completing this application or with the application process because of a disability, please contact the People and Culture Department (people@barrys.com).
Barry’s is the Best Workout in the WorldTM®. Founded in West Hollywood in 1998, it’s the original strength and cardio interval fitness experience that provides an immersive, high-intensity, one-hour workout that’s as effective as it is fun. Our fitness classes alternate between working out with weights and running on a treadmill. Each day focuses on a different muscle group in order to achieve real results and to prevent injuries. Our program is designed to tone muscle and maximize fat loss, while spiking the metabolism for up to 48 hours following the class.
Please be aware that smoking is prohibited in all indoor areas of Barry’s studios and corporate offices.
About The Role
As Freelance Social Media Support, you will collaborate closely with the Director of Social Media and Influencer Marketing to execute Barry’s social media strategy across platforms, primarily Instagram and TikTok. You will oversee community management, assist in content creation, and manage scheduling and reporting to ensure a consistent and engaging brand presence. Your role will be crucial in growing our online audience and staying aligned with the latest social media trends.
What You'll Do
Barry’s is the Best Workout in the WorldTM®. Founded in West Hollywood in 1998, it’s the original strength and cardio interval fitness experience that provides an immersive, high-intensity, one-hour workout that’s as effective as it is fun. Our fitness classes alternate between working out with weights and running on a treadmill. Each day focuses on a different muscle group in order to achieve real results and to prevent injuries. Our program is designed to tone muscle and maximize fat loss, while spiking the metabolism for up to 48 hours following the class.
Please be aware that smoking is prohibited in all indoor areas of Barry’s studios and corporate offices.
About The Role
As Freelance Social Media Support, you will collaborate closely with the Director of Social Media and Influencer Marketing to execute Barry’s social media strategy across platforms, primarily Instagram and TikTok. You will oversee community management, assist in content creation, and manage scheduling and reporting to ensure a consistent and engaging brand presence. Your role will be crucial in growing our online audience and staying aligned with the latest social media trends.
What You'll Do
- Manage and engage with the community across Instagram, TikTok, and other relevant platforms
- Edit and create Instagram Reels and TikToks, ensuring content aligns with our brand's voice and aesthetic
- Develop, manage, and execute the social media content calendar
- Work with the creative team to handle all graphic and visual requests
- Collaborate with the Brand Partnerships team on reporting, ensuring metrics are met and content is performing optimally
- Stay ahead of emerging social media trends and recommend relevant opportunities for the brand
- Monitor social engagement and provide feedback to the Director on what’s working and areas for improvement
- Strong understanding of Instagram and TikTok platform best practices and trends
- Experience with social media content creation tools (e.g., Canva, Adobe Suite, Final Cut Pro, etc.)
- Excellent written and verbal communication skills
- Creative thinker with a keen eye for detail
