What are the responsibilities and job description for the Social Media Community Manager Job at Bayone in Plano position at Bayone?
SUMMARY
We're looking for a Social Media Community Manager who will work closely with our brand marketing and creative teams to craft thoughtful, engaging content that serves our guests and promotes our business.
Responsibilities include delivering our "Sincerely Promise" on social media across channels and platforms. This includes responding to happy customers and looking for ways to engage and build community. If you have experience in social media and community management and a background in marketing, PR and brand, we'd like to meet you.
RESPONSIBILITIES
- Manage the entire content calendar, assets, copy, and scheduling
- Create thoughtfully crafted social responses for our customers
- Write clear, error-free content that reflects the company's voice
- Onboard with the media team, brand and copy teams to understand how your role and the community manager work fits into larger Sincerely strategy
- Own "Happy Path" process in partnership with CSC to understand how to elevate "winnable" brand moments where the banner is mentioned to deliver a best-in-class social interaction
- Utilize Sprout's engagement dashboard to proactively respond to comments
- Be the eyes and ears for the brand, escalate what you are seeing the community talk about and share with brand and marketing leadership
- Oversee general page management on channels - header photos changing with seasons, keeping YouTube playlists up to date, etc.
- Help manage the paid posts by pulling boost and spark codes
REQUIREMENTS