What are the responsibilities and job description for the Audio Ad Sales Director position at BBC Group and Public Services?
Permanent - Full Time
Apply below after reading through all the details and supporting information regarding this job opportunity.New York, US, 10036Job Closing Date : 14 / 03 / 2025THE ROLE Bold. British. Creative : that’s BBC Studios. Combining the strengths of the UK’s most-awarded production company with a world-class distributor, we fund, create, distribute and commercialize world-class content for the BBC and other UK and international companies. Our aim is to inspire audiences around the globe with quality content that informs, educates and entertains and to strengthen the BBC, our partners and wider industry both creatively and financially. We seek to be the best British content company in the world; a first-choice partner and employer, where everyone can flourish and do their best work.Job Purpose
About the RoleBBC Studios is seeking a strategic and results-driven Audio Ad Sales Director to lead podcast advertising revenue growth in the U.S. This senior role will shape our commercial strategy, deliver ambitious direct sales results including high-value sponsorships, secure brand-funded content deals, and strengthen our presence in the North American market.Who You Are
You are a senior-level audio sales expert with deep experience in podcast advertising and branded content. A self-starter with strong relationships across media agencies and advertisers, you excel at driving revenue, developing go-to-market strategies, and positioning premium podcast advertising solutions.Key Responsibilities and Accountabilities
Lead the U.S. podcast advertising strategy, securing direct ad sales and brand-funded content deals.Develop and implement sales strategies, positioning BBC Studios as a top-tier podcast publisher.Secure high value sponsorships and advertising campaigns against top titles.Drive revenue from new areas of opportunity within the industry (e.g. visualized podcasts).Grow and strengthen presence in US Markets.Enable the in-house sales function (both in the US and internationally) to grow podcast value as part of multimedia media 360 campaigns across wider BBC sales real estate.Manage the sales pipeline, revenue forecasting, and reporting to senior leadership.Collaborate with internal teams to optimize ad products, pricing, and campaign performance.Ensure compliance with BBC Studios Advertising Guidelines and industry regulations.Stay ahead of market trends, championing podcast advertising internally and externally.Knowledge, Skills, Training & Experience
7 years in experience in ad sales with 4 years working within audio / podcast sales with a track record of delivering significant revenue.Strong industry relationships with U.S. media agencies and direct advertisers.Expertise in podcast ad tech, audience insights, and market trends.Ability to collaborate with creative community to deliver suitable and impactful content solutions for advertisers.Excellent negotiation, communication, and stakeholder management skills.Ability to drive strategy, collaborate across teams, and adapt in a fast-moving industry.Understanding of podcast production and delivery processes desirable (but not essential).Omni channel experience, with an emphasis on providing creative solutions across visualized audio and dotcom desirable (but not essential).Compensation
The anticipated annual base salary for this position is $150,000 to $180,000. This range does not include bonus compensation or other benefits that an individual may be eligible for. The actual base salary offered depends on the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and geographic location of the position. This range is not inclusive of a competitive bonus, flexible, hybrid working schedule & benefits including but not limited to : 100% BBCS covered medical & dental insurance, vision, & 401k match.100% Employer-Paid Medical and Dental Insurance (PPO plans).Generous Paid Time Off.Flexible, Hybrid Working Arrangements.Work / life balance.Free Retirement Consulting to All Employees.Pet Insurance.Bagel Mondays, Monthly Happy Hours, and more!About the BBC
We don’t focus simply on what we do – we also care how we do it. Our values and the way we behave are important to us.Diversity matters at the BBC. We have a working environment where we value and respect every individual's unique contribution, enabling all of our employees to thrive and achieve their full potential.We want to attract the broadest range of talented people to be part of the BBC – whether that’s to contribute to our programming or our wide range of non-production roles. The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity.We are committed to equality of opportunity and welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and / or belief. We will consider flexible working requests for all roles, unless operational requirements prevent otherwise.DISCLAIMER This job description is a written statement of the essential characteristics of the job, with its principal accountabilities, incorporating a note of the skills, knowledge and experience required for a satisfactory level of performance. This is not intended to be a complete, detailed account of all aspects of the duties involved.BBC Group and Public Services, Broadcasting House, Portland Place, London, United Kingdom, W1A 1AA. BBC Studios Distribution Limited, company no : 01420028, registered address : 1 Television Centre, 101 Wood Lane, London, United Kingdom W12 7FA.
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Salary : $150,000 - $180,000
