What are the responsibilities and job description for the Social Media Producer, BBC.com Features position at BBC Studios?
Job Band
D
BBC Studios
Bold. British. Creative: that’s BBC Studios. Combining the strengths of the UK’s most-awarded production company with a world-class distributor, we fund, create, distribute and commercialize world-class content for the BBC and other UK and international companies. Our aim is to inspire audiences around the globe with quality content that informs, educates and entertains and to strengthen the BBC, our partners and wider industry both creatively and financially. We seek to be the best British content company in the world; a first-choice partner and employer, where everyone can flourish and do their best work.
At BBC Global Digital Media & Streaming, (a team situated within BBC Studios, the commercial arm of the BBC) we aim to help people understand the world around them, make informed choices, and take an active part in society and democracy. As we expand our footprint to meet increasing demand for our style of quality and impartial journalism and unscripted content in North America, we are seeking motivated, passionate, high performing individuals across a variety of skillsets to join our global team. Our primary locations are New York, Washington DC, and London; while we are seeking candidates whose location allows them to work hybrid to any of these offices, a distributed workforce means we can consider excellent candidates anywhere the BBC has a commercial presence.
Join us and be an essential part of one of the world’s most recognized brands and trusted news organizations!
Job Purpose
BBC Studios is seeking a social media producer to join the Features Team at BBC.com. They will be responsible for supporting multiplatform social content production and strategy, ensuring our brand identity and editorial values are upheld on every account and with every post. The social media producer reports into the social media manager to ensure each account delivers on the agreed social strategy, maximises engaged reach with the account's target audiences, delivers video and multimedia content of the highest creative quality, and drives traffic to BBC features. This requires not only a solid background in social media management and social content production, but also journalistic best practice and engaging storytelling. The ideal candidate for this role must have experience creating editorial vertical video and visual content for social media audiences.
Core Responsibilities Consist Of
Compensation
The anticipated annual base salary for this position is $80k to $90k. This range does not include bonus compensation or other benefits that an individual may be eligible for. The actual base salary offered depends on the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and geographic location of the position.
About The BBC
We don’t focus simply on what we do – we also care how we do it. Our values and the way we behave are important to us.
Diversity matters at the BBC. We have a working environment where we value and respect every individual's unique contribution, enabling all of our employees to thrive and achieve their full potential.
We want to attract the broadest range of talented people to be part of the BBC – whether that’s to contribute to our programming or our wide range of non-production roles. The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity.
We are committed to equality of opportunity and welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief. We will consider flexible working requests for all roles, unless operational requirements prevent otherwise.
D
BBC Studios
Bold. British. Creative: that’s BBC Studios. Combining the strengths of the UK’s most-awarded production company with a world-class distributor, we fund, create, distribute and commercialize world-class content for the BBC and other UK and international companies. Our aim is to inspire audiences around the globe with quality content that informs, educates and entertains and to strengthen the BBC, our partners and wider industry both creatively and financially. We seek to be the best British content company in the world; a first-choice partner and employer, where everyone can flourish and do their best work.
At BBC Global Digital Media & Streaming, (a team situated within BBC Studios, the commercial arm of the BBC) we aim to help people understand the world around them, make informed choices, and take an active part in society and democracy. As we expand our footprint to meet increasing demand for our style of quality and impartial journalism and unscripted content in North America, we are seeking motivated, passionate, high performing individuals across a variety of skillsets to join our global team. Our primary locations are New York, Washington DC, and London; while we are seeking candidates whose location allows them to work hybrid to any of these offices, a distributed workforce means we can consider excellent candidates anywhere the BBC has a commercial presence.
Join us and be an essential part of one of the world’s most recognized brands and trusted news organizations!
Job Purpose
BBC Studios is seeking a social media producer to join the Features Team at BBC.com. They will be responsible for supporting multiplatform social content production and strategy, ensuring our brand identity and editorial values are upheld on every account and with every post. The social media producer reports into the social media manager to ensure each account delivers on the agreed social strategy, maximises engaged reach with the account's target audiences, delivers video and multimedia content of the highest creative quality, and drives traffic to BBC features. This requires not only a solid background in social media management and social content production, but also journalistic best practice and engaging storytelling. The ideal candidate for this role must have experience creating editorial vertical video and visual content for social media audiences.
Core Responsibilities Consist Of
- Collaborate across features, news and video teams, bringing the BBC’s journalism across travel, culture, science, climate and business to life across platforms.
- Produce engaging vertical video and visual content, using video and photo editing software, for a range of social platforms – adapting and optimizing content to best suit each platform and audience.
- Review and respond to analytics to understand performance and pivot accordingly.
- Collaborate with social team colleagues on a content/posting schedule – forward planning content to align with major cultural events, anniversaries, big news moments and flagship editorial projects.
- Maintain a collaborative, team-player mentality, working toward collective goals alongside a very talented group of colleagues.
- Provide planning and idea generation for social media content and campaigns with the guidance of manager and other leadership.
- Remain current in industry trends, digital developments and competitor activity and share new thinking.
- Produce content that is optimized for social platforms and formats, in line with the BBC style guide and tone.
- Opportunity to contribute to BBC.com site video production, appear as on-camera talent, or contribute written articles – flexing new skills and building a varied journalism portfolio alongside your work on social.
- At least 3 years of professional experience specifically in digital production, graphic design, and/or social media for a journalism outlet or media brand.
- At least 2 years of professional experience as a journalist, with a focus on news or features journalism.
- You are a strong communicator and team player, eager to collaborate across a global team of engaged journalists, editors, and video producers.
- You’re a creative thinker, eager to contribute to content brainstorms and develop creative treatments to package existing stories in new ways.
- Experience with social media analytics, with the ability to analyze audience and performance data to better understand performance and pivot accordingly.
- Open and receptive to feedback, eager to learn.
- Understanding of what content formats work on different platforms and ability to work nimbly to achieve success.
- Able to remain current to industry trends and online conversations, providing a social media perspective during team meetings and editorial brainstorms.
- Experience with Microsoft office, the Adobe Creative Suite, various social media posting tools, creative editing tools, and analytic tools to evaluate performance.
- 100% Employer-Paid Medical and Dental Insurance (PPO plans)
- Generous Paid Time Off
- Flexible, Hybrid Working Arrangements
- Work/life balance
- Free Retirement Consulting to All Employees
- Pet Insurance
- Commuter Benefits
- Gym Reimbursement
Compensation
The anticipated annual base salary for this position is $80k to $90k. This range does not include bonus compensation or other benefits that an individual may be eligible for. The actual base salary offered depends on the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and geographic location of the position.
About The BBC
We don’t focus simply on what we do – we also care how we do it. Our values and the way we behave are important to us.
Diversity matters at the BBC. We have a working environment where we value and respect every individual's unique contribution, enabling all of our employees to thrive and achieve their full potential.
We want to attract the broadest range of talented people to be part of the BBC – whether that’s to contribute to our programming or our wide range of non-production roles. The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity.
We are committed to equality of opportunity and welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief. We will consider flexible working requests for all roles, unless operational requirements prevent otherwise.
Salary : $80,000 - $90,000
