What are the responsibilities and job description for the Director, Written Content, BBC StoryWorks position at BBC?
Job Band
BBC Studios
Bold. British. Creative : that’s BBC Studios. Combining the strengths of the UK’s most-awarded production company with a world-class distributor, we fund, create, distribute and commercialize world-class content for the BBC and other UK and international companies. Our aim is to inspire audiences around the globe with quality content that informs, educates and entertains and to strengthen the BBC, our partners and wider industry both creatively and financially. We seek to be the best British content company in the world; a first-choice partner and employer, where everyone can flourish and do their best work.
BBC StoryWorks
BBC StoryWorks North America, the commercial content studio of BBC Studios Ad Sales, combines the BBC’s award-winning storytelling expertise with innovative digital content and branded journalism. We create compelling written, video, and digital experiences that captivate audiences and help our partners achieve their messaging goals.
Job Purpose
We are seeking a Director, Written Content, BBC StoryWorks North America to shape and elevate the editorial voice of BBC StoryWorks’ branded content. This role will oversee the creation, execution, and quality of all written content, ensuring alignment with BBC Studios standards while delivering engaging narratives that resonate with global audiences.
Key Responsibilities and Accountabilities
Core responsibilities consist of :
Editorial Leadership & Content Strategy
- Establish and elevate the commercial editorial voice, tone, and standards of all written content to ensure consistency and quality in publishing.
- Oversee the creative development and production of branded content with written components, inclusive but not limited to articles, digital hubs, web-based interactives, social experiences, and promotional copy, ensuring compliance with BBC Studios guidelines.
- Collaborate with video, design, product, and digital teams to optimize content for engagement.
- Identify and leverage market trends and audience insights to inform content strategy.
Content Creation & Execution
Collaboration and Stakeholder Management
Project & Team Management
Knowledge, Skills, Training and Experience
Required Qualifications :
Desired Qualifications :
Benefits and Perks
Hybrid : This role is classified as hybrid, typically requiring at least two designated in-office days per week.
Compensation
The anticipated annual base salary for this position is $150k to $160k. This range does not include bonus compensation or other benefits that an individual may be eligible for. The actual base salary offered depends on the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and geographic location of the position.
About the BBC
We don’t focus simply on what we do – we also care how we do it. Our values and the way we behave are important to us.
Diversity matters at the BBC. We have a working environment where we value and respect every individual's unique contribution, enabling all of our employees to thrive and achieve their full potential.
We want to attract the broadest range of talented people to be part of the BBC – whether that’s to contribute to our programming or our wide range of non-production roles. The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity.
We are committed to equality of opportunity and welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and / or belief. We will consider flexible working requests for all roles, unless operational requirements prevent otherwise.
Salary : $150,000 - $160,000
