What are the responsibilities and job description for the BCForward is hiring: Senior Marketing Specialist in New York position at BCForward?

Job Description

Job Title Marketing Specialist – Advertising, Social Media and Experiential
Location New York, NY

Key Responsibilities

Collaborate with internal teams to support business objectives and execute campaigns in advertising, social, and experiential channels.

Support the development and implementation of advertising and social media campaigns, including support for insights and research, contributing to brief development, and creative execution.

Assist in the development, trafficking and tracking of creative assets across channels

Work closely with agency partners and vendors to manage timelines and ensure output aligns to Client brand guidelines and stakeholder feedback

Help ensure consistency across all touchpoints, including out of home, social and experiential formats to create a cohesive consumer experience

Support research to understand consumer sentiment, positioning strategy, and campaign effectiveness.

Prepare updates and materials for internal meetings with key partners, develop presentations for senior leadership, and track performance to inform optimization strategies.

Support the planning and execution of experiential activations, including event coordination and onsite support

Other job-related duties may be assigned as required

Qualifications

Experience in advertising, marketing, or brand strategy, with exposure to digital, social or experiential marketing.

Familiarity with creative development processes, including briefing, asset production and trafficking.

Strong communication and organizational skills with the ability to manage multiple projects and meet deadlines.

Experience working with agencies or vendors is a plus.

Effective & collaborative team player with proven ability to manage multiple projects simultaneously

Organized, thoughtful, analytical and detailed oriented

Passion for creativity, marketing and delivering exceptional experiences.

Bachelor’s degree in marketing advertising, communications, or a related field preferred, or equivalent work experience."

Company Description

About BCforward :

Founded in 1998 on the idea that industry leaders needed a professional service, and workforce management expert, to fuel the development and execution of core business and technology strategies, BCforward is a Black-owned firm providing unique solutions supporting value capture and digital product delivery needs for organizations around the world. Headquartered in Indianapolis, IN with an Offshore Development Center in Hyderabad, India, BCforward’s 6,000 consultants support more than 225 clients globally.

BCforward champions the power of human potential to help companies transform, accelerate, and scale. Guided by our core values of People-Centric, Optimism, Excellence, Diversity, and Accountability, our professionals have helped our clients achieve their strategic goals for more than 25 years. Our strong culture and clear values have enabled BCforward to become a market leader and best in class places to work.

BCforward is an equal opportunity employer.

Company Description

About BCforward : Founded in 1998 on the idea that industry leaders needed a professional service, and workforce management expert, to fuel the development and execution of core business and technology strategies, BCforward is a Black-owned firm providing unique solutions supporting value capture and digital product delivery needs for organizations around the world. Headquartered in Indianapolis, IN with an Offshore Development Center in Hyderabad, India, BCforward’s 6,000 consultants support more than 225 clients globally. BCforward champions the power of human potential to help companies transform, accelerate, and scale. Guided by our core values of People-Centric, Optimism, Excellence, Diversity, and Accountability, our professionals have helped our clients achieve their strategic goals for more than 25 years. Our strong culture and clear values have enabled BCforward to become a market leader and best in class places to work. BCforward is an equal opportunity employer.

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BCForward is hiring: Senior Marketing Specialist in New York

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