What are the responsibilities and job description for the Growth Marketing Analyst IV position at BCforward?
SKILLS:
Experience managing Digital Marketing campaigns (FB Ads, SEM, display, email, etc.)
Experience with commercial marketing automation tools (required: Salesforce Marketing Cloud experience)
High level of detail-orientation and QA experience with Marketing Automation campaigns
Ability to project manage many tasks with strict deadlines and visibility requirements
Experience with global B2B or B2C digital multi-channel marketing campaign strategy and planning
Clear understanding of email marketing best practices and strategy
Clear and effective verbal and written communication
Ability to understand large digital marketing systems
Ability to build and manipulate content with a CMS tool (eg. Knak, Hubspot, Dreamweaver)
Exceptional prioritization and project management skills and working tool knowledge (eg. Monday, Trello, Jira)
Basic knowledge of HTML (email content manipulation)
-Basic knowledge of Amscript
Basic knowledge of SQL (segmentation building)
5 years of working experience.
Salesforce Marketing Cloud, Automations, SQL, Amscript experience
1 Strong SFMC experience
2 Strong knowledge of CRM systems and software (Salesforce Marketing Cloud, Marketo, etc)
3 Experience building email journeys.
Strong communication, both verbal and written
