Demo

Product Marketing Manager IV

BCforward
Menlo, CA Full Time
POSTED ON 4/24/2025
AVAILABLE BEFORE 5/12/2025

Job Details



Product Marketing Manager IV


BCforward is currently seeking a highly motivated Product Marketing Manager IV for a Remote opportunity .




Position Title: Product Marketing Manager IV


Location: Remote



Anticipated Start Date:
05/12/2025


Please note this is the target date and is subject to change. BCforward will send official notice ahead of a confirmed start date.



Expected Duration:
12 Months



Job Type:
Contract - [FULL TIME (40 Hours a week)]



Pay Range:
$80.00/hr-$90/hr


Please note that actual compensation may vary within this range due to factors such as location, experience, and job responsibilities, and does not encompass additional non-standard compensation (e.g., benefits, paid time off, per diem, etc.).



Job Summary:


The main function of marketing manager is to run marketing activities by researching and developing marketing opportunities and plans; implementing sales plans and managing marketing staff.


The Product Marketing Manager will be responsible for driving market requirements and go-to-market plans for Client solutions across our advertiser interfaces for all advertisers using our platform. This includes assessing market needs, conducting research to influence new product development, evaluating approaches to mitigate product risks, owning go-to-market strategy and identifying opportunities to improve existing products. The ideal candidate will have demonstrated skills in cross-functional collaboration, analytical, and communication skills, as well as the capability to manage multiple concurrent projects and navigate ambiguity.;


Qualification: 8 years professional experience in technology or internet technology, strategic marketing, product management, or management consulting Experience leading cross-functional teams through influence and driving resolution in the context of competing perspectives Analytical, data driven decision-maker with experience using deductive reasoning to simplify and communicate complex issues Organizational and people skills and experience setting priorities, problem-solving, multitasking and working independently in a dynamic, rapidly changing workplace Communication experience that is effective with technical, business, and external stakeholders


Bachelor's Degree in Business, Marketing or Related discipline


Job Responsibilities:


* Accomplishes marketing human resource objectives by recruiting, selecting, orienting, training, assigning, scheduling and coaching employees; communicating job expectations; planning, monitoring, appraising, and reviewing job contributions; planning and reviewing compensation actions; enforcing policies and procedures.


* Achieves marketing operational objectives by contributing marketing information and recommendations to strategic plans and reviews; preparing and completing action plans; implementing production, productivity, quality, and customer-service standards; resolving problems; completing audits; identifying trends; determining system improvements; implementing change.


* Meets marketing financial objectives by forecasting requirements; preparing an annual budget; scheduling expenditures; analyzing variances; initiating corrective actions.


* Identifies marketing opportunities by identifying consumer requirements; defining market, competitor's share, and competitor's strengths and weaknesses; forecasting projected business; establishing targeted market share.


* Improves product marketability and profitability by researching, identifying, and capitalizing on market opportunities; improving product packaging; coordinating new product development.


* Provides information by collecting, analysing, and summarizing data and trends.


* Accomplishes marketing and organization mission by completing related results as needed.



Skills:


* Verbal and written communication skills, multi-tasking, customer service skills and interpersonal skills.


* Ability to work independently and manage one's time.


* Ability to keep information organized and confidential.


* Previous experience with computer applications, such as Microsoft Word, Excel and PowerPoint.



Education/Experience:


* Bachelor's Degree in marketing, communications, or journalism.



Top 3 must-have HARD skills:



  • Not just marketing heavy but strategic- Consulting or MBA

  • stakeholder management, cross functional collaboration

  • experienced with consumer platform


Good to have skills:



  • similar role out of a large tech company or former with Client.

  • Monetization experience - B to C as well as B to B engagement.


Benefits:


BCforward offers all eligible employees a comprehensive benefits package including, but not limited to major medical, HSA, dental, vision, employer-provided group life, voluntary life insurance, short-term disability, long-term disability, and 401k.



About BCforward:


Founded in 1998 on the idea that industry leaders needed a professional service, and workforce management expert, to fuel the development and execution of core business and technology strategies, BCforward is a Black-owned firm providing unique solutions supporting value capture and digital product delivery needs for organizations around the world. Headquartered in Indianapolis, IN with an Offshore Development Center in Hyderabad, India, BCforward's 6,000 consultants support more than 225 clients globally.


BCforward champions the power of human potential to help companies transform, accelerate, and scale. Guided by our core values of People-Centric, Optimism, Excellence, Diversity, and Accountability, our professionals have helped our clients achieve their strategic goals for more than 25 years. Our strong culture and clear values have enabled BCforward to become a market leader and best in class place to work.


BCforward is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against based on disability.


To learn more about how BCforward collects and uses personal information as part of the recruiting process, view our and . As part of the recruitment process, we may ask for you to disclose and provide us with various categories of personal information, including identifiers, professional information, commercial information, education information, and other related information. BCforward will only use this information to complete the recruitment process.


This posting is not an offer of employment. All applicants applying for positions in the United States must be legally authorized to work in the United States. The submission of intentionally false or fraudulent information in response to this posting may render the applicant ineligible for the position. Any subsequent offer of employment will be considered employment at-will regardless of the anticipated assignment duration.



Interested candidates please send resume in Word format Please reference job code 237991 when responding to this ad.




Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.

Salary : $80 - $90

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