What are the responsibilities and job description for the Head of Marketing position at BDR Thermea Group?
Responsibilities : Provide the best possible experience on our siteCollect statistics to optimize site functionalityWhat you will be doing :
If the following job requirements and experience match your skills, please ensure you apply promptly.The role will lead on developing marketing strategy to support the delivery of business growth in both domestic and commercial markets. The successful candidate will be responsible for managing a team of experienced marketing professionals who deliver creative campaigns across various channels.On a daily basis you’ll be responsible for : Leadership - Develop and inspire high performing teams through effective leadership and communicationStrategic thinking – Ability to create long-term plans based on insight into market trends and customer needsCommercial acumen – Understanding of how to use data and insights to drive ROI focused activityCampaign planning and execution – Oversee the development and implementation of integrated multi-channel marketing campaigns including digital, social media, PR, events, and experiential marketingStakeholder management – Manage relationships with key internal stakeholders and external agenciesBudget control – Effective budget management ensuring ROI targets are metCustomer engagement – Deliver best practice customer journey mapping to ensure consistent, relevant and compelling communications at every stage of the customer lifecycleBrand building – Ensure brand guidelines are adhered to and develop new initiatives to strengthen the Baxi brandAbout you : Experience of working within a large organisation or complex matrix structureProven track record in delivering successful integrated marketing campaigns across multiple channelsDemonstrated ability to build strong client / agency relationshipsHighly developed strategic thinking and planning skillsExcellent communication skills (both written and verbal)Excellent people management skills and experience of coaching and developing a teamA professional marketing qualification eg. CIM.At BDR Thermea Group, we believe that diversity, equity, and inclusion (DE&I) are critical to our success. We are committed to creating a workplace where every potential future employee feels valued, respected, and empowered to bring their whole selves to work. Please check out our DE&I policy on our website to find out more.What’s it like to work at Baxi UK and Ireland? Baxi is a heritage heating and hot water solutions provider with big ambitions to change the way we think about and use energy. We’re focussed on driving the conversations and spearheading the change that will enable us to make this happen. We have some of the best-known and trusted heating and hot water brands for residential and commercial customers including Baxi, Main, Megaflo, Remeha, Andrews Water Heaters, Potterton Commercial, Heatrae Sadia and Packaged Plant Solutions.Our UK & Ireland business has led engineering breakthroughs and successfully adapted to be a leader in our industry for over 150 years.Our established foothold in the heating manufacturing market with a well respected product portfolio, an amazing army of people puts us in a position to lead the way for change, and make a lasting mark on the industry.Do you have a passion and appetite for evolution? Come and join us!
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