What are the responsibilities and job description for the Digital Marketing Strategist position at Beacon Hill?
Beacon Hill is a leading search and staffing firm that offers coordinated staffing solutions with unparalleled service. Our team of experts is committed to project completion and success, innovation, creativity, and continuous improvement.
We are seeking a talented Marketing Director to lead our marketing department in Wood Dale. The ideal candidate will have a blend of strategic thinking, creative execution, and analytical skills.
The Marketing Manager's role is multifaceted, requiring the following key job skills and responsibilities:
- Developing and implementing marketing plans that align with overall business goals.
- Overseeing the execution of marketing campaigns across various channels.
- Managing marketing budgets and ensuring resources are allocated effectively.
- Leading and mentoring marketing team members.
- Conducting market research to identify trends and understand customer needs.
- Ensuring consistent brand messaging and visual identity across all marketing materials.
- Creating and distributing valuable content to attract and engage target audiences.
- Managing digital marketing channels, including SEO, SEM, social media, email marketing, and paid advertising.
- Tracking and analyzing marketing campaign performance.
Required skills and qualifications include:
- B.S. in Marketing or equivalent degree.
- 4 years of work experience.
- Proficient in Content Management Systems, HTML, Adobe Design Suite, and Microsoft Office.
- Excellent written and verbal communication skills.
