What are the responsibilities and job description for the Digital Marketing Strategist position at Becker's Best Shoes?
Marketing and E-commerce Manager
We are Becker's Best Shoes, a dynamic and innovative company dedicated to comfort footwear. Our goal is to provide exceptional customer experiences through our online platforms.
As a key member of our team, the Marketing and E-commerce Manager will be responsible for developing and implementing comprehensive marketing strategies to increase brand awareness and drive online sales. This includes creating and distributing marketing content effectively, both online and offline.
Responsibilities:
- Develop and execute innovative promotional offerings, marketing campaigns, and events to engage with our target audience.
- Collaborate with the sales team to ensure marketing efforts support their sales goals and enhance the overall customer experience.
- Monitor and report on the success of marketing campaigns and events, using data-driven insights to refine strategies and improve results.
- Manage and optimize e-commerce platforms, ensuring a seamless and user-friendly shopping experience for customers.
Qualifications:
- 1-3 years of marketing experience in a similar role.
- Excellent writing and communication skills, with the ability to interpret data and make informed decisions.
- Proficiency in e-commerce and marketing platforms, as well as digital marketing tools.
- Creative thinking and problem-solving abilities, with the ability to work independently and as part of a team.
