What are the responsibilities and job description for the Senior Marketing Executive position at Becker's Best Shoes?
Job Summary: We are seeking a talented Marketing and E-commerce Manager to join our team and drive online growth through effective marketing and e-commerce strategies.
About Us: Becker's Best Shoes is a dynamic and innovative company dedicated to providing high-quality comfort footwear.
Key Responsibilities:
- Develop and implement comprehensive marketing strategies to increase brand awareness and drive online sales.
- Manage and optimize our e-commerce platforms, ensuring a seamless and user-friendly shopping experience.
- Create and distribute marketing content effectively, leveraging both online and offline channels.
- Plan and execute innovative promotional offerings, marketing campaigns, and events to engage with our target audience.
- Strengthen relationships with clients and company partnerships, fostering a strong network for business growth.
- Collaborate with the sales team to ensure marketing efforts support their sales goals and drive revenue growth.
- Analyze and report on the success of marketing campaigns and events, using data-driven insights to refine strategies.
Requirements:
- 1-3 years of marketing experience, preferably in the footwear industry.
- Excellent writing and communication skills, with the ability to craft compelling content.
- Strong analytical skills and the ability to interpret data to make informed decisions.
- Proficiency in e-commerce and marketing platforms, as well as digital marketing tools.
- Creative thinking and problem-solving abilities, with a focus on driving business results.
