Senior Manager, Communications - Public Relations & Media Relations

About Bedrock

Bedrock is an award-winning real estate developer focused on comprehensive city building initiatives in Detroit and Cleveland. Its work includes creating iconic cityscapes, rehabilitating historic properties, and making space for the community—all with the philosophy to operate for more than profit.

Since 2011, Bedrock has invested and committed more than $7.5 billion to develop and restore more than 140 properties, totaling over 21 million square feet of office, retail, residential, hospitality, industrial, data centers and parking. In 2024, Bedrock was named one of the world’s Most Innovative Companies by Fast Company.

For additional information about Bedrock, please visit bedrockdetroit.com or connect with us on Facebook, Instagram, LinkedIn and X.

Position Summary

The Senior Manager, Communications touches all the facets of the business, working with each Bedrock team to shed light externally on our portfolio and work within Detroit and Cleveland. This role is responsible for the oversight of external communication strategies and policies. The position is hands-on with conducting research, compiling reports, establishing metrics, and developing, implementing, and enforcing the company communication plans and strategies. The communications team is Bedrock’s media liaison, with a focus on putting Bedrock on the national commercial real estate map.

Essential Funtions

• Contributes to the development of and oversees the execution of external communications strategies.
• Leads and manages at least one Communications team member. Fosters a collaborative and high-performance culture.
• Collaborates to develop and disseminate communications materials including but not limited to press releases, fact sheets, executive bios; develops key messages and talking points for impact and consistency.
• Partners with internal and external stakeholders to plan and execute media events.
• Establishes and maintains strong working relationships across the organization and throughout the Rock Family of Companies (FOC), as well as external peers including press and news media organizations, business leaders, community groups, City officials, and the general public.
• Develops and implements effective communications plans and strategies to amplify Bedrock initiatives and promote Bedrock efforts, locally, regionally, and nationally.
• Prepares spokespeople and manages interviews, virtually and in-person.
• Provides public relations counsel to Bedrock leadership in collaboration with the Vice President, Communications, and other Communications leaders across the FOC.
• Establishes metrics to determine the effectiveness of the communications program.
• Contributes to media monitoring and reporting activities, including the compilation of daily news clip and quarterly status reports; analyzes and communicates data to drive decisions.
• Interfaces regularly with social media and internal partners to optimize communications across all owned, earned and opportunistic media channels.
• Works closely with community stakeholders and organizations to coordinate information regarding communications and media activities.
• Consults with management and recommends actions to improve external organizational communications.
• Vets’ requests for speaking engagements, seeks out (where appropriate) and coordinates such engagements.
• Identifies and evaluates opportunities for company, project and team member awards and accolades; completes submission process with support from partners, as relevant.
• Manages and directs contractor(s) and consultant(s), as applicable.
• Performs all work duties and activities in accordance with Bedrock policies and procedures.
• All other duties as assigned.
  
  

LEADERSHIP ATTRIBUTES

• Drives the Culture: Communicates the culture’s value to team members and holds them accountable to living it every day
• Develops People: Set clear expectations, deliver timely and effective feedback, and encourage team members to develop their talents
• Builds Trust: Demonstrate a high degree of integrity by honoring commitments, telling the truth, and respecting confidentiality appropriately
• Thinks Strategically: Clearly understand the business, lead the team through the problem-solving process, and work on the business not just in the business
• Communicates Effectively: Recognize how words, tone, and physiology impact results, then adapt accordingly to gain buy-in and alignment for the team’s and organization’s vision
  
  

Position Requirements

• Bachelor’s degree in Communications, Public Relations, Marketing, Business or related field or equivalent education, training, and experience (Required)
• Approximately of 5-10 years of experience in communications, public relations, management, strategy, or analytical consulting (Required)
• Prior leadership experience (highly preferred)
• Proficiency in Microsoft Office and media monitoring tools/services
  
  

Position Qualifications

• Ability to build relationships with internal and external stakeholders across the organization
• Ability to work well under pressure, handling multiple projects and deadlines
• A keen eye to determine the right communications methods, channels, and cadence to deliver messages
• Excellent communication, including strong verbal and writing skills
• Awareness of all relevant media sources and consistent attention to the news cycle
  
  

The above statements are intended to describe the general nature and level of work being performed by people assigned to this job. They are not intended to be an exhaustive list of all responsibilities and may be modified periodically.

DISCLAIMER

This job description should not be construed as an exhaustive list of duties and responsibilities performed by persons assigned to this classification. It is not intended to limit or in any way modify the right of any supervisor or manager to assign, direct and control the work of employees under his/her supervision. All principal duties and responsibilities of this position are essential functions of the position. Job descriptions are reviewed on a regular basis and may be revised at any time. Revisions will be communicated to employees within the classification. This job description does not constitute a contract of employment; therefore, the company may exercise its employment-at-will rights at any time.

Bedrock is an equal-opportunity employer.