What are the responsibilities and job description for the Communications Manager position at Bedrock?
ABOUT BEDROCK
Bedrock is a full-service real estate firm specializing in innovative city building strategies. Since its founding in 2011, Bedrock and its affiliates have invested and committed more than $7.5 billion to acquire, develop and operate more than 140 properties in Detroit and Cleveland with landmark developments at the Hudson’s Site, Book Tower, City Modern, Tower City Center and the May Company Building.
Bedrock’s projects include new construction, adaptive reuse and a portfolio totaling more than 21 million square feet of office, retail, residential, industrial, hospitality and parking.
For additional information about Bedrock, please visit bedrockdetroit.com, bedrockdetroit.com/careers/, and engage with us on Facebook, Instagram, Twitter and LinkedIn.
POSITION SUMMARY
The Communications Manager touches all the facets of the business, working with each Bedrock team to shed light externally on our portfolio and work within Detroit and Cleveland. This role is responsible for the oversight of external communication strategies and policies. The position is hands-on with conducting research, compiling reports, establishing metrics, and developing, implementing, and enforcing the company communication plans and strategies. The communications team is Bedrock’s media liaison, with a focus on putting Bedrock on the national commercial real estate map.
ESSENTIAL FUNTIONS
Contributes to the development of and oversees the execution of external communications strategies
Collaborates to develop and disseminate communications materials including but not limited to press releases, fact sheets, executive bios; develops key messages and talking points for impact and consistency
Partners with internal and external stakeholders to plan and execute media events
Establishes and maintains strong working relationships across the organization and throughout the Rock Family of Companies (FOC), as well as external peers including press and news media organizations, business leaders, community groups, City officials, and the general public
Develops and implements effective communications plans and strategies to amplify Bedrock initiatives and promote Bedrock efforts, locally, regionally, and nationally
Prepares spokespeople and manages interviews, virtually and in-person
Provides public relations counsel to Bedrock leadership in collaboration with the Vice President, Communications, and other Communications leaders across the FOC
Establishes metrics to determine the effectiveness of the communications program
Contributes to media monitoring and reporting activities, including the compilation of daily news clip and quarterly status reports; analyzes and communicates data to drive decisions
Interfaces regularly with social media and internal partners to optimize communications across all owned, earned and opportunistic media channels
Works closely with community stakeholders and organizations to coordinate information regarding communications and media activities
Consults with management and recommends actions to improve external organizational communications
Vets requests for speaking engagements, seeks out (where appropriate) and coordinates such engagements
Identifies and evaluates opportunities for company, project and team member awards and accolades; completes submission process with support from partners, as relevant
Manages and directs contractor(s) and consultant(s), as applicable
Performs all work duties and activities in accordance with Bedrock policies and procedures
All other duties as assigned
POSITION REQUIREMENTS
Bachelor’s degree in Communications, Public Relations, Marketing, Business or related field or equivalent education, training, and experience (Required)
Approximately of 5-10 years of experience in communications, public relations, management, strategy, or analytical consulting (Required)
Proficiency in Microsoft Office and media monitoring tools/services
POSITION QUALIFICATIONS
Ability to build relationships with internal and external stakeholders across the organization
Ability to work well under pressure, handling multiple projects and deadlines
A keen eye to determine the right communications methods, channels, and cadence to deliver messages
Excellent communication, including strong verbal and writing skills
Awareness of all relevant media sources and consistent attention to the news cycle
The above statements are intended to describe the general nature and level of work being performed by people assigned to this job. They are not intended to be an exhaustive list of all responsibilities and may be modified periodically.
Disclaimer
This job description should not be construed as an exhaustive list of duties and responsibilities performed by persons assigned to this classification. It is not intended to limit or in any way modify the right of any supervisor or manager to assign, direct and control the work of employees under his/her supervision. All principal duties and responsibilities of this position are essential functions of the position. Job descriptions are reviewed on a regular basis and may be revised at any time. Revisions will be communicated to employees within the classification. This job description does not constitute a contract of employment; therefore, the company may exercise its employment-at-will rights at any time.
Bedrock is an equal-opportunity employer.
