What are the responsibilities and job description for the Executive Director of Web and Digital Strategy (Digital Marketing Leader) position at Belleville News Democrat?

Executive Director of Web and Digital Strategy (Digital Marketing Leader)

The full job description covers all associated skills, previous experience, and any qualifications that applicants are expected to have.

Indiana University

Job ID : 314170

Location : Indianapolis, Indiana; Bloomington, Indiana

Full / Part Time : Full-Time

Regular / Temporary : Regular

Department : VP COMMUNICATIONS & MARKETING (UA-VPCM-IUINA)

Department Information :

Indiana University is seeking candidates for the Executive Director of Web and Digital Strategy position. This is an exciting opportunity for a collaborative, forward-thinking leader to shape the future of web and digital strategy for Indiana University (IU).

Job Summary :

Department Specific Responsibilities :

Provides leadership and mentorship for the web strategy and CRM teams.
Serves as a member of the Marketing senior leadership team and the Vice President of University of Communications and Marketing cabinet.
Plays a pivotal role in steering the university's Digital Strategy Initiative (DSI).
Oversees the planning, design, execution, and maintenance of iu.edu and other centrally managed sites, in collaboration with UITS, as well as key website projects deemed institutional priorities.
Implements strategies to continuously optimize website performance, user experience, and CTA conversion rates.
Collaborates with senior leadership to develop plans and integrate digital initiatives into the broader business strategy of the university.
Works collaboratively in cross-functional teams to develop and execute scalable enterprise web and digital solutions.

General Responsibilities :

Directs overall operations and strategy for the digital marketing function.

Hires, trains, evaluates, coaches, assigns work, sets goals and objectives, determines staffing needs, and directs the work of people leaders within digital marketing.

Manages relationships with various internal and external stakeholders.

Directs and manages the budget for digital marketing initiatives.

Responds to escalated and highly complex inquiries and requests.

Monitors industry trends and best practices.

Presents digital marketing outcomes to university leadership.

Qualifications :

Combinations of related education and experience may be considered. Education beyond the minimum required may be substituted for work experience. Work experience beyond the minimum required may be substituted for education.

EDUCATION : Required :

Bachelor's degree in computer science, business administration, marketing, information systems, or related field.

WORK EXPERIENCE : Required :

5 years in relevant field.

3 years of management experience in relevant field.

Preferred :

10 years of progressively responsible experience in a complex, decentralized organization.

5 years of management experience in a relevant field.

Experience with web content management systems and basic HTML / CSS / Javascript coding.

SKILLS : Required :

Proficient communication skills.

Maintains a high degree of professionalism.

Demonstrated time management and priority setting skills.

Excellent organizational skills.

Excellent collaboration and team building skills.

Effectively coaches and delivers constructive feedback.

Demonstrates excellent judgment and decision-making skills.

Effective conflict management skills.

Ability to drive multiple projects to successful completion.

Preferred :

Demonstrates extensive knowledge and experience in web strategy and best practices.

Ability to leverage data and insights to inform recommendations.

Demonstrated ability to create and successfully implement large-scale web and digital projects.

Ability to lead through influence and motivate teams to achieve high performance and results.

Working Conditions / Demands :

This role requires the ability to effectively communicate and to operate a computer and other standard office productivity equipment.

Additional Information :

Cover letter strongly recommended.

Work Location :

Bloomington, Indiana or Indianapolis, Indiana. This position is eligible to work a hybrid schedule.

Advertised Salary :

175,000 - $185,000 per year based on education and experience.

Benefits Overview :

Comprehensive medical and dental insurance.

Health savings account with generous IU contributions.

Healthcare and dependent care flexible spending accounts.

Basic group life insurance paid by IU.

Base retirement plan with generous IU contributions.

Tuition subsidy for employees and family members taking IU courses.

10 paid holidays plus a paid winter break each year.

Generous paid time off plans.

Job Classification :

Career Level : Strategic FLSA : Exempt

Posting Disclaimer :

This posting is scheduled to close at 11 : 59 pm EST on the advertised Close Date.

To apply : Application Link

Equal Employment Opportunity :

Indiana University is an equal employment and affirmative action employer.

Campus Safety and Security :

The Annual Security and Fire Safety Report is available online.

Telephone : 812-856-1234

J-18808-Ljbffr

Salary : $175,000 - $185,000

Apply for this job

Receive alerts for other Executive Director of Web and Digital Strategy (Digital Marketing Leader) job openings

Executive Director of Web and Digital Strategy (Digital Marketing Leader)

What are the responsibilities and job description for the Executive Director of Web and Digital Strategy (Digital Marketing Leader) position at Belleville News Democrat?

What is the career path for a Executive Director of Web and Digital Strategy (Digital Marketing Leader)?

Job openings at Belleville News Democrat

Not the job you're looking for? Here are some other Executive Director of Web and Digital Strategy (Digital Marketing Leader) jobs in the Bloomington, IN area that may be a better fit.

We don't have any other Executive Director of Web and Digital Strategy (Digital Marketing Leader) jobs in the Bloomington, IN area right now.

AI Assistant is available now!