What are the responsibilities and job description for the Associate Director/Director, Marketing, Portfolio (Hybrid) position at Bertelsmann?
The Portfolio, Sentinel, Optimism, and Thesis imprints at Penguin Random House are seeking an experienced, creative, and strategic marketer to join our innovative team as Associate Marketing Director OR Marketing Director. This position reports directly to the Associate Publisher and includes management of a small team. This position oversees marketing campaigns for best-selling authors with major, multi-channel platforms and ambitious sales goals.
This Associate Director / Director will work across our four imprints : Portfolio, a diverse list of business titles that we describe as 'nonfiction for ambitious people'; Sentinel, which publishes idea-driven nonfiction that skews conservative; Optimism Press, a list dedicated to promising new voices in leadership and public service curated by bestselling author Simon Sinek; and Thesis, which publishes nonfiction with strong points of view that challenge the status quo on both sides of the political aisle.
Our authors are internationally recognized economists, leaders, professors, CEOs, journalists, media personalities, and movement starters, and our mission is to help them refine and position their message, build their tribes, and spread their ideas far and wide.
Please apply by January 15, 2025 and include your resume, cover letter, and salary requirements for consideration. Before applying for any role at Penguin Random House, we recommend you review our applicant resources page and look over our open-to-remote guidelines on our FAQs page.
Responsibilities :
- Manages and mentors a small team of marketers responsible for a total of 30-40 title campaigns yearly.
- Works with junior marketers to create, communicate, and execute innovative and data-driven marketing campaigns for a variety of titles.
- Individually leads marketing efforts on 2-4 major titles per year.
- Collaborates closely with authors, agents, and colleagues in Editorial, Publicity, Sales, and Creative Marketing Services to communicate, refine, and execute marketing plans.
- Synthesizes best practices from past campaign learnings, and develop new marketing resources, tools, and strategies for future campaigns.
- Analyzes sales patterns, consumer insights, and other key marketing metrics to inform plans and promotions.
- Researches and explores new marketing tools, platforms, and strategies, and identify ways to harness current marketplace trends.
- Liaises with cross-divisional departments including Sales, Backlist, Ad / Promo, Corporate and Consumer Marketing, Consumer Insights, and Publishing Operations, to stay up to date on marketing insights, tools, resources, and policies.
- Collaborates with Associate Publisher to make departmental decisions around budget, assignments, policy, and process.
Requirements :
The salary range for the role is 85,000-105,000. All positions are currently eligible for annual profit award or bonus, subject to company results.
Penguin Random House job postings include a good faith compensation range for each open position. The salary range listed is specific to each particular open position and takes into account various factors including the specifics of the individual role, and candidate's relevant experience and qualifications.
Full-time employees are eligible for our comprehensive benefits program. Our range of benefits include, but are not limited to, Medical / Prescription drug insurance, Dental, Vision, Health Care / Dependent Care Flexible Spending Account, Health Savings Account, Pre-Tax and Roth 401(k), Short and Long-Term Disability Insurance, Life / AD&D Insurance, Commuter Benefits, Student Loan Repayment Program, Educational Assistance & generous paid time off.
Penguin Random House is the leading adult and children's publishing house in North America, the United Kingdom and many other regions around the world. In publishing the best books in every genre and subject for all ages, we are committed to quality, excellence in execution, and innovation throughout the entire publishing process : editorial, design, marketing, publicity, sales, production, and distribution. Our vibrant and diverse international community of nearly 300 publishing brands and imprints include Ballantine Bantam Dell, Berkley, Clarkson Potter, Crown, DK, Doubleday, Dutton, Grosset & Dunlap, Little Golden Books, Knopf, Modern Library, Pantheon, Penguin Books, Penguin Press, Penguin Random House Audio, Penguin Young Readers, Portfolio, Puffin, Putnam, Random House, Random House Children's Books, Riverhead, Ten Speed Press, Viking, and Vintage, among others. More information can be found at http : / / www.penguinrandomhouse.com / .
Penguin Random House values the array of talents and perspectives that a diverse workforce brings. All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status.
Company : Penguin Random House LLC
Country : United States of America
State / Region : New York
City : New York
Postal Code : 10019
Job ID : 276055
Date : Jan 8, 2025
Location :
