Demo

Senior Marketing Manager - Performance Video & Retargeting

Best Buy
Minneapolis, MN Full Time
POSTED ON 2/10/2025
AVAILABLE BEFORE 5/8/2025

As the Senior Manager of Performance Marketing - Performance Video & Retargeting you will oversee a major element of the in-house Performance Marketing team, ensuring strategic alignment with enterprise and vendor goals. You will be responsible for planning, executing, and optimizing performance media campaigns within YouTube and within Display Retargeting. Additionally, the role demands expertise in managing substantial media budgets and a deep understanding of biddable media processes.

This role is hybrid, which means you will be required to work some days on-site at our Best Buy Corporate Campus in Richfield, Minnesota, and some days virtually from home or another non-Best Buy location. The specific work arrangements vary by role and team. The recruiter or hiring manager will provide more details during the hiring process.

What you'll do

  • Manage the Performance Video & Retargeting element of the in-house performance marketing team
  • Plan, execute, optimize performance media, specifically in Performance Video & Retargeting
  • Lead cross-functionally to align performance media with enterprise and vendor goals
  • Maintain and grow relationships with strategic partners such as YouTube, Google, and DV360

Basic qualifications

  • 8 years of hands-on DV360 or similar biddable media experience
  • 1 years of experience managing media teams
  • Preferred qualifications

  • Experience with Google's media technologies and requirements
  • Experience working with conversion APIs, product feeds and tagging solutions
  • Experience with enterprise level media programs to include Retail Media
  • What's in it for you

    We're committed to helping our people thrive at work and at home. We offer generous benefits that address your total well-being and provide support as you need it, especially at key moments in your life.

    Our benefits include :

  • Competitive pay
  • Generous employee discount
  • Physical and mental well-being support
  • About us

    As part of the Best Buy team, you'll help us fulfill our purpose to enrich lives through technology. We bring that to life every day by humanizing and personalizing tech solutions for every stage of life - in our stores, online and in customers' homes.

    Our culture is built on deeply supporting and valuing our amazing employees who make it all possible. We're committed to being a great place to work, where you can unlock unique career possibilities. Above all, we aim to provide a place where you can bring your full, authentic self to work now and into the future. Tomorrow works here.™

    Best Buy is an equal opportunity employer.

    Position Type : Full timePandoLogic. Keywords : Marketing Manager, Location : Minneapolis, MN - 55423

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