What are the responsibilities and job description for the Red Bull Sales Representative position at Beverage South?
POSITION PURPOSE
Beverage South (SC) is looking for Dynamic Sales Employees to join the Beverage South Family. Come join an AWESOME TEAM and have FUN while you work with Red Bull Energy Drink!
You are more than just a number, you are part of the family! Are you looking for a positive company culture, great pay/benefits, and opportunities to advance your career? We are looking for you!
Responsible for maximizing sales and distribution within assigned territory and account base. Executes the planning, selling, delivery, marketing, merchandising, distribution and reporting functions within territory in order to accomplish performance results against objectives.
NATURE AND SCOPE
The Red Bull Representative reports directly to the Brand Manager. This position must obtain increased sales & market share through identifying opportunities, strong customer rapport, professional selling skills and quality service. The Sales Representative must also assure quality standards are maintained through proper product rotation and inventory control.
This position should regularly review route efficiencies, relay pertinent competitive information to management and be proactive with sales, marketing and package strategies.
Performance is measured by achievement of sales, distribution, quality and display goals as set by management. In addition, territory & time management, planning skills, selling skills, personal presentation, administration, customer service, product rotation, quality and execution against shelf management and POS standards will be measured.
PRINCIPAL INTERACTIONS
- Brand Manager, daily to discuss current execution vs. goals and any pertinent competitive or customer information.
KNOWLEDGE AND EXPERIENCE
This position requires 2 years sales experience or 2 years of consumer goods experience. Must be at least 21 years of age and have a valid drivers’ license and a clean driving record. Candidate must be self-motivated, highly organized and able to demonstrate professional sales and administration skills. Must be goal oriented and able to prioritize multiple goals and strategies. Must be capable of time management, strategic planning, concise communication & strong interpersonal skills. Must be able to work a flexible work schedule and be physically able to lift, push and pull a minimum of 50 pounds of product regularly.
PRINCIPLE ACCOUNTABILITIES
1. Maximize retail sales for your accounts through the implementation and execution of established sales, distribution, marketing, and supplier goals.
2. Develop tight & timely monthly plan to establish goals and strategically manage territory resources, talent and time.
3. Complete thorough month-end recap of actual performance results against objectives.
4. Execute against strategic pricing standards to include; competitive PTC (price to consumer), use of label, shelf, display, POS and window pricing where appropriate.
5. Responsible for designing displays and marketing at retail that meets or exceeds merchandising & retail standards.
- Display location in primary or high traffic flow location
- All products represented as per display standards
- All products represented available for consumer purchase
- All products represented in reasonable quantities
- Current or thematic point of sale always used
- Display accurately priced, and price signs placed in most visible locations
- Display rotated properly to ensure oldest product is available for first sale
- Display to be on-time or early to maximize promotional ad date windows
- Responsible for the installation of permanent and paper point of sale
- All point of sale placed is current and relevant to market place
6. Increase consumer awareness and purchase intent of brands through proactive product distribution and shelf management practices to include; professionally selling for additional space, location, traffic flow, shelf tags and facings of product.
7. Manage quality of all Red Bull SKU’s to ensure that only fresh and damage free product is available for sale and consumption. Practices first-in / first-out rotation.
8. Utilize data, marketing data, hand held & build sheet data, as well as, strategic planning to ensure proper forecasting, pre-selling and inventory levels. This maximizes effective distribution and eliminates over stock, out of stock and out of date situations.
General Job Responsibilities
All employees will conduct themselves in a manner to create a favorable impression of Beverage South (SC). Take pride in your personal appearance, actions, language and attitude. Be positive, show the retailers you care. Treat each one as though they are the most important one on your route, regardless of size. Interact with all personnel in a professional manner.
The following are guidelines for all employees of Beverage South (SC) regardless of position. It is not meant to cover all situations that arise, but as a reminder of the basics. There is no substitute for common sense and pride in your work.
- Assist in the company’s sales effort however possible.
- Ensure that all the company’s safety rules and practices are adhered to, (both personal and operational).
- To adhere to all laws, rulings and regulations as prescribed by any regulatory agencies with jurisdiction.
- Keep open lines of communication with all supervisory and management personnel.
- Report market activity. What is the competition doing, price changes, change of ownership of accounts, placements gained or lost, etc.
- Complete accurately and in a timely fashion reports requested by the General Manager, Sales Manager/Designate or Office Manager.
- Maintain a clean and neat appearance and adhere to all company and supplier dress requirements. All facial hair will be neatly trimmed.
- Help keep the Sales Office, POS Area, and other respective areas clean and organized. Pick up after yourself.
- Failure to maintain a high standard of appearance, actions, language and attitude will be grounds for dismissal.
- You are responsible for maintenance and appearance of your assigned vehicle
- Fuel cards are not for personal use. Unauthorized use will result in termination.
