What are the responsibilities and job description for the Digital Production Manager position at BGB Group?
BGB Group
Digital Production Manager
Our Agency
BGB is a healthcare communications agency that offers a wide range of services, including traditional pharmaceutical advertising, promotional medical education, payer marketing, and consulting services. Known for excellence and professionalism, we’re hired as strategic and creative partners by our biopharmaceutical clients to drive category/brand awareness and growth.
Role Overview
BGB Group is seeking a Digital Production Manager to oversee the execution of digital projects, ensuring seamless workflow, high-quality deliverables, and adherence to timelines and budgets. This role is pivotal in coordinating cross-functional teams—including designers, developers, content strategists, and account leads—to manage digital production processes across web, social, email, and other digital marketing channels.
The ideal candidate is a highly organized problem-solver with a deep understanding of digital production, project management, and stakeholder collaboration. This role requires technical proficiency, a strong creative eye, and a results-driven mindset to ensure successful execution of BGB’s digital initiatives.
Key Responsibilities
Digital Production & Project Management
- Oversee the end-to-end production of digital assets, including websites, banner ads, emails, and interactive media.
- Manage project timelines, deliverables, and resources to ensure efficient execution and on-time delivery.
- Implement and oversee approval workflows, ensuring quality control at each production phase.
- Act as a central point of coordination between creative, development, and account teams, ensuring alignment on objectives and requirements.
- Serve as the primary point of contact for clients and internal teams during digital production phases, providing updates and gathering feedback.
- Collaborate with account management and strategy teams to translate client goals into actionable digital solutions.
- Maintain clear documentation of client requirements, project specifications, and production timelines.
- Ensure digital deliverables adhere to brand guidelines, UX/UI best practices, and accessibility standards.
- Work closely with designers and developers to maintain quality, consistency, and functionality across digital assets.
- Oversee front-end and back-end production tasks, including asset integration, testing, and troubleshooting.
- Ensure cross-browser and cross-device compatibility through rigorous quality assurance (QA) processes.
- Identify opportunities to enhance digital production efficiency through process improvements and technology adoption.
- Stay updated on emerging digital trends, platforms, and production techniques to drive innovation.
- Work with internal teams to establish best practices and workflows for scalable digital production.
- Oversee project budgets, tracking costs and optimizing resource allocation.
- Manage vendor relationships and external production partners when necessary.
- Provide cost estimates and production forecasts to project and account management teams.
Experience
- 5 years of experience in digital production, project management, or a similar role in a creative agency, digital marketing, or media production environment.
- Proven ability to manage multiple digital projects simultaneously, from concept to execution.
- Experience in healthcare, pharma, or regulated industries is a plus.
- Strong proficiency in digital production tools such as Adobe Creative Suite, Figma, and CMS platforms.
- Understanding of web technologies, including HTML, CSS, JavaScript, and digital ad formats.
- Experience with project management tools (e.g., Jira, Asana, Monday.com, Smartsheet).
- Knowledge of SEO, UX/UI best practices, and accessibility guidelines.
- Familiarity with marketing automation tools and content management systems.
- Excellent organizational and project management skills, with keen attention to detail.
- Strong communication and collaboration abilities to effectively engage stakeholders.
- Problem-solving mindset with the ability to adapt to changing requirements.
- Leadership capabilities to guide teams and drive execution in a fast-paced environment.