Preparing for the weekly pricing call or (weekly reports) : Our week starts Tuesday and ends the following Monday. When preparing for the weekly reports you should be :
- entering all competitor data into LRO. The reason we do this is to make sure that the software is as accurate as possible to set us up to compete effectively with them in the current market conditions. LRO uses an algorithm to compare all data within the same market to determine our pricing for the coming week. Because our week ends on Monday, it performs its update by midnight and corresponds with Yardi to change pricing. Of course, we determine if we like where the model puts us during the Tuesday pricing call with Chris, Dan.
- Know your activity for the week. Pull a ‘Box Score Report’. Enter in the dates for your week Start Date is Tuesday of the prior week & the End Date is Monday. This helps you to determine what went on for the week. You should be able to share with the group how many tours, notices & WHY, how many denials / cancels you have and what your unit occupancy is. This will help you gain knowledge of everything that transpired on the property in a given week or month.
- Make sure you know how to read the board. Make sure our notice numbers, vacant numbers, down numbers and application numbers all match what’s in the system vs. what’s on the board and correct as needed. This should be done with your manager.
2) Oversee & handle resident issues : You are the “buffer” for the manager. If there is a complaint you should be able to :
investigate the issue and complete proper documentation as follow up to complaint (3-day notice to perform)If something is reported, you should complete an Incident Reports depending on severity of a problem.Send notices pertaining to lease violations without your manager having to ask you to complete.3) Walk Property & Ready Units : You should be able to :
Ensure grounds are maintained and place work orders for items you see that may be incorrect weather it be in our CRM if it is property related or can be completed in house.If it is a vendor issue (landscaping) email the appropriate individual or place a work order for a sprinkler repair.Walk ‘Vacant Ready’ units to make sure they are in fact rent ready. Place work orders for repairs still needed, blue tape to mark a spot for ease to maintenance team members and make sure units are ready to be shown. Please keep in mind that a leasing agent is responsible for walking their own unit and spiffing prior to their move in.Delegating the task or completing the task of tagging vehiclesDelegating the task or completing the task of tagging patios for lease violation4) Reviewing od Application(s) & all corresponding documents :
Ensure leasing agents are collecting the appropriate data prior to the file reaching your desk.Review all files to make sure they are complete prior to them going to your manager’s desk. A completed file should include the following :o Set Up Sheet
o Application
o Photo ID
o SSC (if needed to verify identity)
o Verification of income (per company policy)
o Rental History documentation (Verification or copy of ledger)
o Photo of pet(s)
o Any additional documents needed (ESA letters)
o If there is something unusual about the file, it needs to be explained by the agent on a note or word doc, so you know why it’s unusual.
It is your duty is to make sure an agent is proactive on all research needed for a file & give a it back if the file is not complete. If it is your rental, it is your responsibility to collect any and all additional information to make the file whole and easy to review.If you think a file is iffy and determine false information is provided by an applicant, you should be able to put a note on the file with your findings and state why we should deny it. It is the leasing agents responsibility to correspond with the applicant through the entire process (application through move in or denial) if needed, you can get involved. If it is a person who has been threatening in any sort, the manager can assist with the delivery of a denial.Overall, you will help to determine the eligibility of applicants per our application criteria to help alleviate bad debt for your property.5) CRM & Lead response, follow ups & traffic :
You will be responsible for making sure CRM is clear and all leads are responded to. Please do not take this as you need to complete all leads yourself. You need to make sure leads are split appropriately amongst all leasing staffIn the event and agent is not there, you should assist to follow up on a lead or with an applicant regardless of who’s lead it is. You should let the person know you will assist while the person is out to be a team player.BGDH
