What are the responsibilities and job description for the Digital Marketing Intern position at BIC?
For over 75 years, BIC has been creating ingeniously simple and joyful products that are a part of every heart and home.
As a member of our team, you'll be a part of reigniting a beloved brand as we continue to reimagine everyday essentials in new, sustainable and responsible ways.
Our "roll up your sleeves and get the job done" approach to work creates an environment where self-starters, problem solvers and innovative thinkers thrive. BIC team members are empowered to take ownership of their careers and bring their unique perspectives to the table to make a meaningful impact on our mission.
It's a colorful world - make your mark by joining the BIC team today.
As a Digital Marketing Intern you will gain exposure to a breadth of disciplines include digital media, influencer & shopper marketing, content management, e-commerce and finance. The ideal candidate is a self-starter, detail-oriented and in-tune with current social media trends. You’ll work on both a high-level project that will help inform future strategy as well as more “in the weeds” maintenance work.
What You’ll Do:
Media
BIC is not seeking assistance or accepting unsolicited resumes from search firms for this employment opportunity. Regardless of past practice, all resumes submitted by search firms to any team member at BIC via email, or directly to a BIC team member in any form without a valid written search agreement in place for that position will be deemed the sole property of BIC, and no fee will be paid in the event the candidate is hired by BIC as a result of the referral or through other means
As a member of our team, you'll be a part of reigniting a beloved brand as we continue to reimagine everyday essentials in new, sustainable and responsible ways.
Our "roll up your sleeves and get the job done" approach to work creates an environment where self-starters, problem solvers and innovative thinkers thrive. BIC team members are empowered to take ownership of their careers and bring their unique perspectives to the table to make a meaningful impact on our mission.
It's a colorful world - make your mark by joining the BIC team today.
As a Digital Marketing Intern you will gain exposure to a breadth of disciplines include digital media, influencer & shopper marketing, content management, e-commerce and finance. The ideal candidate is a self-starter, detail-oriented and in-tune with current social media trends. You’ll work on both a high-level project that will help inform future strategy as well as more “in the weeds” maintenance work.
What You’ll Do:
Media
- Monitor campaign performance and media analytics
- Ensure metrics and meeting/exceeding benchmarks
- Quality check flowcharts to ensure accuracy
- Complete project analyzing historical media data and partners against current campaign landscape
- Meet with new vendors to bring in potential test and learn opportunities
- Complete a project analyzing the influencer landscape and past influencer campaigns to determine what activities and types of influencers performed best to inform future strategy.
- Identify trends on Instagram and TikTok that we can quickly activate on with our influencer network; allowing brands to leverage more “real time” opportunities.
- Related: Identify potential future influencers to work with.
- Help digital marketing team and brand partners vet influencers.
- Audit retailer product pages to ensure all content available is being used.
- Syndicate ratings and reviews to retailer pages using BazaarVoice, supporting digital marketing manager on JIRA ticket requests.
- Audit product detail pages to ensure we are meeting ratings and review thresholds.
- Help track and process invoices, tracking down aging report follow-ups as needed.
- Minimum GPA: 3.0 is required
- Preferred educational focus: Marketing, Communications or Journalism - Degree or graduating in May, 2025
- In-depth knowledge of current digital trends
- Excellent presentation skills
- A blend of critical and creative thinking
- High proficiency in Excel and PowerPoint
- Excellent organizational skills
- Attention to detail
BIC is not seeking assistance or accepting unsolicited resumes from search firms for this employment opportunity. Regardless of past practice, all resumes submitted by search firms to any team member at BIC via email, or directly to a BIC team member in any form without a valid written search agreement in place for that position will be deemed the sole property of BIC, and no fee will be paid in the event the candidate is hired by BIC as a result of the referral or through other means
