What are the responsibilities and job description for the Marketing Director position at Big Country Construction?
Job Summary
We are seeking a dynamic and results-driven Director of Marketing to lead our marketing initiatives and drive brand growth. The ideal candidate will possess a deep understanding of digital marketing strategies, SEO, and analytics. This role requires a creative thinker who can develop compelling content and advertising campaigns while managing budgets effectively. The Director of Marketing will collaborate with cross-functional teams to enhance our market presence and engage our target audience.
Responsibilities
- Develop and implement comprehensive marketing strategies to increase brand awareness and drive sales.
- Oversee the execution of digital marketing campaigns, including content marketing, social media, email marketing, and SEO.
- Analyze market trends and consumer behavior to inform marketing decisions and optimize performance.
- Manage the marketing budget, ensuring effective allocation of resources across various channels.
- Lead advertising sales efforts, including negotiating contracts and partnerships with media outlets.
- Create engaging content that resonates with our audience across multiple platforms.
- Utilize analytics tools to track campaign performance and generate actionable insights for continuous improvement.
- Collaborate with product development teams to align marketing strategies with product launches.
- Mentor and lead the marketing team, fostering a culture of creativity and innovation.
Skills
- Strong knowledge of e-commerce platforms and digital marketing best practices.
- Proficiency in Adobe Creative Suite for creating visually appealing marketing materials.
- Experience in budgeting and financial management related to marketing initiatives.
- Proven track record in advertising sales and developing successful advertising campaigns.
- Ability to analyze data using analytics tools to drive informed decision-making.
- Expertise in content marketing strategies that enhance brand storytelling.
- Exceptional copywriting skills for crafting compelling messages across various channels.
- Familiarity with Google advertising products and tools for effective campaign management.
Job Type: Part-time
Pay: $400.00 - $800.00 per week
Benefits:
- 401(k)
- Flexible schedule
- Retirement plan
Schedule:
- Monday to Friday
Ability to Commute:
- Kerrville, TX 78028 (Required)
Ability to Relocate:
- Kerrville, TX 78028: Relocate before starting work (Preferred)
Work Location: Hybrid remote in Kerrville, TX 78028
Salary : $400 - $800