What are the responsibilities and job description for the Marketing Administration Coordinator position at Bighornlaw?

Keller Williams Capital Properties

Washington D.C. , DC , US

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Posted 5 months ago

Description

The Marketing Admin Coordinator must understand that to run effectively and efficiently, a Market Center (Real Estate Office) must tend to its associates’ needs in such a way that they (the associates) are receiving the expected level of service and remain satisfied with the level of service provided by the Market Center.

The Marketing Admin Coordinator will be responsible for the appearance of the Market Center common areas. They will ensure the office is neat and prepared for business. The Marketing Admin Coordinator will need to have a relationship-based attitude as a result of the associate being the customer with an understanding that the agent associates will seek them because the associate likes the individual and is swayed by enthusiasm.

The Marketing Admin Coordinator acts as the Director of First Impressions for the Market Center. They will greet everyone with a smile and warmth as they enter the office. They will be as helpful as possible without neglecting the phones.

The Marketing Admin Coordinator will assist in the management of the office by providing support and feedback to the Market Center Administrator (MCA) and Team Leader on all matters affecting the productivity and operation of the Market Center. We’re hiring a dynamic marketing coordinator to bring our brand to the next level.

As a member of the marketing team, you’ll assist the marketing manager with the implementation and execution of marketing campaigns through promotional materials, creative content, advertising strategies, and social media. The ideal candidate for this position balances creativity with structure, can effectively work with a team to bring great ideas to life, and is committed to on-brand quality work. If you can’t wait to get started, we want you on our team.

This job is anchored in our Fairfax, VA location.

Responsibilities

Essential duties and responsibilities

Answer the phone properly with warmth and friendliness

Greet everyone with a smile—be positive and cheerful

Assist management team

Help to share the Market Center value story

Receive and sort mail and deliveries

Maintain the appearance of the reception area

Conceptualize and design internal and external marketing collateral, including writing copy and tag lines, and captions for digital, social media, email and event marketing, etc.

Design slide decks and presentations

Launch paid promotional ads on social media and Google

Support marketing database development, maintenance, and administration

Assist with creating graphics for internal departments

Coordinate and help manage marketing campaigns for in-progress and completed projects

Coordinate and assist with client special events and volunteering events

Assist with event marketing and coordination when needed

Attend and contribute to daily huddles

Maintain a calendar of events and publish them on social media

Maintain and monitor social media presence

Ensure all systems and technology are in working order each day

Perform additional administrative duties as needed

Run our social media accounts and return messages to inquiries

Create marketing materials including website content, advertisements, social media posts, and other collateral that is polished and on-brand

Monitor and maintain content across all platforms including website, mailing lists, SEO, and analytics to keep content current

Help marketing staff achieve our goals through the implementation of advertising, digital, and communication plans

Create monthly breakdowns of our analytics on web and social, recommend improvements, and identify growth opportunities

Qualifications

Great verbal and communication skills

Neat, clean, professional appearance

High school graduate

Phone skills and experience

People skills and experience

Bachelor’s Degree preferred in marketing, communications, or technical field

Proficient in Microsoft Office Suite (Word, Excel, PowerPoint) and Canva

Proficient in Google Suite (Docs, Sheets, Slides)

Strong writing and editing skills

Self-directed professional with strong collaborative and interpersonal skills and internal and external client-service mindset

Solid prioritization skills, excellent follow-through, as well as the ability to operate independently while meeting multiple deadlines

Highly detail-oriented with a strong commitment to quality work product

Ability to work as part of a collaborative team in a fast-paced environment

Ability to multitask in a fast-paced environment

Positive attitude and enthusiastic demeanor

Exceptional verbal and written communication skills

Superior organizational skills

Open to new learning experiences

Ability to unselfishly contribute to a team

Real estate experience is a plus, but not required

Schedule :

8-hour shift

Monday to Friday

BA in Marketing or equivalent work experience required

Minimum 2 years of experience in marketing / brand management or related field

Experience with social media platforms, CRM, CSM, and public relations

Must exhibit strong understanding of latest marketing trends

Must be driven with strong communication and project management skills

Compensation : $45,000 - $55,000 commensurate with experience

About Keller Williams Capital Properties

Keller Williams Capital Properties continues its trajectory of growth, breaking multiple records in 2022. To date, we stand out as one of the fastest-growing brokerages ranking in the Top 20 of all franchises. This year, we set new internal benchmarks for future growth, exceeding $3.15B in total sales volume, serving nearly 7K families, generating over $80MM in revenue, and sharing nearly $1MM in profit back to its agents who contributed to the company’s growth.

Through a constantly expanding diverse and talented team, we successfully deliver on our commitment to providing outstanding client service while making a purposeful impact on our neighborhoods and deliberate difference within the communities we serve. As we continue our growth, so do our Agent Entrepreneurs; with 100 individual agents, teams & groups increasing their business by over 20% year-over-year!

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Salary : $45,000 - $55,000

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