Social Media Coordinator

The Binghamton Rumble Ponies are seeking a highly motivated individual to be the creative force behind the social media strategy and content creation for the marketing department. You will be responsible for curating, scheduling, and maintaining content across all social media platforms, building our online presence, and engaging with our fans to increase brand awareness and customer loyalty. Your objectives will be the help drive sales and engagement through compelling storytelling campaigns. 

·         #1 goal of this position is to drive attendance (ticket sales), merchandise sales, and overall revenue for the Rumble Ponies

·         Work with Director of Marketing and Promotions on ideation, creation, and presentation of posts on social media platforms including Facebook, Instagram, X (Twitter), Tik Tok, Blue Sky, and more 

·         Interaction with fans in real-time helping to build a digital community and relationship with our audience

·         Monitor and respond to social media inquires, comments, and messages. Responding promptly and professionally is a must, and escalating if necessary to management

·         Identify and capitalize on social media trends in sports and pop culture on platforms 

·         Stay up to date on social media platforms, trends, best practices, and recommend strategies to reach new audience and engage with the existing fans 

·         Help maintain a detailed daily, weekly, and monthly social media calendar both with organic and paid posts 

·         Collaborate with marketing, communications, creative, corporate sales, box office, and merchandise to help with social media efforts 

·         Experience with all social media platforms, photography, and videography

·         Experience in Adobe Creative Cloud (Photoshop, Illustrator, After Effects, Premiere)

·         Experience with content creation platforms such as Canva

·         Experience with scheduling platform such as Sprout or Trello

·         Experiences in Microsoft Suite (Word, Excel, and Powerpoint)

·         Open to professional and constructive feedback 

·         Strong organization skills and ability to work independently and self motivated

·         Ability to handle multiple tasks and prioritize goals 

·         Excellent communication skills, both oral and written

·         Ability to attend company events of all types 

·         Ability to learn, adapt in fast-changing environments, and keep calm under high pressure situations

·         Experience working with social media analytics, being able to read data and make changes for the betterment of the organization 

This position is a seasonal, full-time position with the ability to potentially lead into a year round full time position. Individual will be paid $18.00 per hour with a minimum of 40 hours a week. If the individual exceeds 40 hours they will receive over time. 

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.