What are the responsibilities and job description for the Demand Gen Specialist position at Biolog Inc?
Job Description
Job Description
Description : Who Are We?
Biolog is a leader in microbial identification, phenotypic cell profiling, and metabolic fingerprinting for microbial and mammalian cells. The main office is located in Hayward, CA, the company’s products enable the identification of thousands of species of bacteria, yeast, and fungi as well as characterization of human cells and mitochondria. Our second office is located in Delaware; MIDI Labs, an innovator in microbial identification, currently offers contract laboratory services for microbial identification and enumeration to deliver critical, time-sensitive ID for pharmaceutical, probiotic, food and beverage, and personal care manufacturing operations using sequencing and MALDI-TOF mass spectrometry. Biolog products are available worldwide, either directly from the company or through its extensive network of international distributors.
What Do We Value?
We are passionate about all the ways our technology can impact R&D and industrial applications including microbial characterization and identification, synthetic biology, biomanufacturing, bioprocess development, metabolic and mitochondrial disorders, nutrition, toxicology, and drug discovery.
What is the Job all About?
The Demand Gen Specialist at Biolog is a remote position, responsible for supporting the development of product demand and execution of a corporate awareness strategy to help grow the business each year. The Demand Gen Specialist will be responsible for the creation and delivery of marketing communications using project management best practices. He / she must efficiently implement marketing communication activities designed to generate product awareness and leads consistent with brand identity and support launch of new products and services.
The ideal candidate should be passionate about marketing, great at multitasking and organization, and well-versed in cutting-edge communications and digital marketing strategies to drive brand and product awareness. He or she should be able to work independently in a diverse cross-functional group and be able to develop and deliver strategic and tactical plans.
Requirements : Responsibilities :
- Project manage various marketing initiatives.
- Support Sales and Marketing with management of CRM and marketing
automation software and database
approach to build a full pipeline for Biolog
Requirements : Responsibilities :
What We Offer :
