What are the responsibilities and job description for the US Pricing Strategy and Customer Value Optimization Director position at BIOMERIEUX, INC.?
BIOMERIEUX, INC. US Pricing Strategy and Customer Value Optimization Director
Location : Salt Lake City, UT, United States
If you want to know about the requirements for this role, read on for all the relevant information.
Position Type : Unfixed Term
Job Function : Marketing
A world leader in the field of in vitro diagnostics for more than 60 years, bioMerieux provides diagnostic solutions which determine the source of disease and contamination to improve patient health and ensure consumer safety. In North America, we have more than 6,200 team members across 11 sites or subsidiaries, including Salt Lake City-based BioFire Diagnostics and one subsidiary in Montreal, Canada. Come and join a family-owned global company with a long-term vision and a human-centered culture.
Description : The Director will play a critical role in ensuring price consistency, competitiveness, and value alignment, overseeing the entire pricing process. As part of the marketing leadership team, you will ensure that pricing strategies are aligned with customer needs, value propositions, and broader business objectives, positioning pricing as a pivotal lever for growth and differentiation. This individual will report directly to the VP of Marketing and work closely with cross-functional teams to drive pricing strategy and revenue optimization.
Responsibilities :
- Strategic Pricing Framework : Design and implement US pricing strategies rooted in market trends, customer value, and revenue optimization principles.
- Customer Value Modeling : Conduct in-depth analysis of price elasticity and sensitivity to drive data-informed pricing decisions and revenue forecasts.
- Market Integration : Establish dynamic pricing models that reflect evolving market demands through market research and competitive intelligence.
- Value-Based Pricing : Develop pricing methodologies that connect customer value to business outcomes, ensuring alignment with strategic goals.
- Governance and Compliance : Establish and oversee robust pricing governance frameworks to ensure consistency, transparency, and compliance across all pricing activities.
- Innovative Pricing Approaches : Drive the adoption of forward-thinking pricing models to capture emerging market opportunities.
- Cross-Functional Leadership : Collaborate with finance, sales, and commercial teams to align pricing initiatives with organizational priorities.
- Performance Monitoring and Optimization : Collaborate with Commercial Operations to establish key performance indicators (KPIs) for pricing effectiveness.
Experience :
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