What are the responsibilities and job description for the Merchandise Planning Director position at Birdy Grey?
THE COMPANY : BIRDY GREY
Birdy Grey is a direct-to-consumer brand whose mission is to celebrate friendships during one of the most important milestones in a person's life : their wedding.
Founded in 2017 by best friends Grace Lee (Founder & Chief Creative Officer) and Monica Ashauer (Co-Founder & Chief Strategy Officer), Birdy Grey offers affordable bridesmaid dresses starting at just $89, groomsmen suits starting at $199, plus fun gifts and accessories for everyone in the wedding party. Since day one, we've dressed over a million bridesmaids and we're proud to be a trusted resource for brides and grooms on their most cherished day.
THE OPPORTUNITY : MerchandisePlanning Director
REPORTS TO : SVP of Merch & Planning
LOCATION : LA - Hybrid
Headquartered in Los Angeles, CA with an office in New York, NY, Birdy Grey supports hybrid work for eligible roles. This role requires working out of DTLA office 3 days a week. his role is not eligible for visa sponsorship. #LI-Hybrid
The Director of Merchandise Planning reports into the Sr VP of Merchandising and Planning and will own the planning function at Birdy Grey with a key focus on building out new planning tools, processes and a team as Birdy Grey enters into a new phase of growth (including but not limited to pre-season planning, open to buy, inventory reporting) and adapting it to the size of our business. The Director of Planning will drive inventory management and product planning strategies to achieve sales and inventory goals as well as gross margin benchmarks. This person will lead all financial product planning functionality including core product replenishment, Open-To-Buy and sales forecasting, trend forecasting, inventory management and markdown cadence. The ideal candidate has a strong foundation of traditional planning expertise as well as experience excelling in a high growth and fast-paced environment, strong quantitative, organizational and analytical skills and the ability to foster relationships with cross-functional teams and peers to deliver results.
SCOPE OF RESPONSIBILITIES
- Identify structural opportunities and drive the implementation and adoption of new processes around pre-season planning, open to buy and inventory reporting
- Build detailed sales and inventory plans incorporating revenue targets and investment levels across categories
- Lead Open-to-Buy discussions and manage the budgeting process, partnering closely with Finance to align on seasonal investments, inventory strategies, and receipt flow
- Determine promotional strategies and markdown cadence; Hindsight promotions, utilizing partners where needed, to understand customer behavior, elasticity and overall success across metrics. Provide recommendations to Merchandising and Planning for promotional structures, strategies and product inclusion
- KPIs : Inventory Turn, WOS, Gross Margin, Achieving Forecast
- Partner with our external replenishment software system partners to monitor and improve forecast accuracy
- Partner closely with the Merchandising team on creating the assortment strategy based on historical swatch and dress sales data, trends, and newness and expected cannibalization and incrementality, which will inform the open-to-buy strategy and allocation
- Build a pre-season sales and inventory plan, including hindsight analysis, classplans, and lineplans, Own in-season management of the assortment including new category testing, stockout management and markdowns
- Create monthly reforecast based on Finance and Merch guidance
- Analyze category performance to identify risks and opportunities
THE RIGHT CANDIDATE : QUALIFICATIONS & PERSONAL ATTRIBUTES
EDUCATION : Bachelor's Degree Required
EXPERIENCE / REQUIREMENTS :
NICE TO HAVES :
WHY BIRDY GREY : BENEFITS & PERKS (for eligible Full-Time Employees)
Highlights :
Additional Information
The Lead Announces the 2021 Foremost 50 List : The Annual Power List of High-Growth D2C Brands
Cult-favorite bridal brand brings $99 bridesmaid dresses to one-day pop-up in Plano
My wedding party wore thse $99 bridesmaid dresses from Birdy Grey and everyone looked amazing, proving you don't need to make anyone spend $400 on a dress they'll wear once
Birdy Grey Instagram - @birdygrey
Birdy Grey is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
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Salary : $99
