What are the responsibilities and job description for the BJs Wholesale Club is hiring: Senior Social Media Specialist in Marlborough position at BJs Wholesale Club?

BJs Wholesale Club Senior Social Media Specialist in BJ's Club Support Center Marlborough, Massachusetts

Join our team of more than 34,000 team members, supporting our members and communities in our Club Support Center, 235 clubs, and eight distribution centers. BJ’s Wholesale Club offers a collaborative and inclusive environment where all team members can learn, grow, and be their authentic selves. Together, we’re committed to providing outstanding service and convenience to our members, helping them save on the products and services they need for their families and homes.

The Benefits of working at BJ’s

BJ’s pays weekly
Eligible for free BJ's Inner Circle and Supplemental membership(s)
Generous time off programs to support busy lifestyles
Benefit plans for your changing needs
401(k) plan with company match (must be at least 18 years old)
eligibility requirements vary by position

Job Summary :

BJ’s is looking for a motivated, energetic, and strategic Senior Specialist of External Communications to join our corporate communications team. The senior specialist will be concentrating on social media with proven experience on all social media platforms, a pulse on best practices and trends within the industry, as well as a deep knowledge of influencer marketing. The senior specialist will have significant experience working for a corporation or large retailer, leading the company’s social media channels and developing an engaging strategy while delivering creativity, ingenuity, and innovation to the brand and its social channels. Proficient experience with social management tools is a must.

Experience in public relations, crisis communications, and proficiency in executive writing is a must.

Major tasks, responsibilities, and key accountabilities :

Oversee day-to-day social media channels for the brand, including reviewing and approving content with the company’s social media tool and developing and managing social media editorial calendars.

Support key business priorities and engage members through brand-building on traditional social media platforms.

Plan and manage implementation of influencer and social media plans that support a wide range of consumer-facing initiatives.

Manage and help scale influencer programming and content with a focus on driving engagement, consideration, and sales.

Manage the brand’s social media presence and oversee creative development and execution of content.

Develop and execute seasonal and category-specific campaigns, including influencer, social, and media relations.

Lead influencer programs for priority categories.

Collaborate with partners in merchandising, marketing, membership, real estate and development, and digital marketing to deliver external communications programming aligned with business priorities.

Oversee social measurement and analytics.

Identify trends in social media that can help deliver against strategic objectives.

Keep a strong pulse on emerging technology and platforms.

Support overall corporate communications team and objectives in various areas including social media, public relations, community affairs, internal communications, and crisis communications.

Qualifications :

Bachelor's degree in communications, marketing, or related field required.

5 - 10 years of professional experience in social media, public relations, external communications, influencer marketing.

Strong analytical skills, social listening, and reporting capabilities.

Proficient experience in crisis communications, corporate affairs, social content creation, media buying across social channels, social strategy development, and influencer marketing.

Strong interpersonal and communication skills.

Proven storyteller and effective communicator.

Highly collaborative with internal and external partners.

Excellent writing skills and public speaking capabilities.

Job Conditions :

Available to travel to media engagements throughout BJ’s current and future club locations as well as BJ’s clubs for media and on-site activations and community events (20% travel).

Hybrid in-office three days a week. This is a hybrid role. Tuesday through Thursday are in-office days at BJ's Club Support Center in Marlborough, MA, and Monday and Friday are remote days.

In accordance with the Pay Transparency requirements, the following represents a good faith estimate of the compensation range for this position. At BJ’s Wholesale Club, we carefully consider a wide range of non-discriminatory factors when determining salary. Actual salaries will vary depending on factors including but not limited to location, education, experience, and qualifications. The pay range for this position is starting from $74,500.00.

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Salary : $74,500

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