UX Strategist

📍 Location: Remote (Must be based in KY, OH, or IN)

⏳ Contract Role | Part-Time (20 hours/week)

We are seeking a Senior UX Strategist to drive data-driven decision-making and optimize user engagement for MoneyBot, a financial literacy app designed for Gen Z (ages 16-26).

This role is not a design position—we need a strategic thinker who can inform the UX Designer with actionable insights and guide the CEO with ROI-driven recommendations. The ideal candidate will analyze user behavior, refine engagement strategies, and ensure the app delivers measurable business impact.

💡 Success in this Role Looks Like:

✔ A data-backed approach to improving user engagement and retention.

✔ Clear, actionable UX insights for both the UX Designer and CEO.

✔ A seamless, intuitive product experience tailored to Gen Z financial habits.

✔ UX strategy that directly contributes to business growth and revenue.

✅ User Research & Strategy

• Conduct behavioral research, journey mapping, and competitive analysis to uncover user insights.
• Define and refine user personas based on real data and user feedback.
• Translate qualitative and quantitative insights into clear UX recommendations.

✅ User Retention & Engagement

• Identify pain points and friction in the user journey.
• Implement data-backed strategies to increase engagement and reduce drop-offs.
• Work with the UX Designer to streamline onboarding, navigation, and user flows.

✅ Data-Driven Decision Making

• Conduct A/B testing, usability testing, and analyze behavioral data to validate UX improvements.
• Track key metrics such as retention, session time, and conversion rates.

✅ Business & ROI Impact

• Present UX findings in a way that aligns with business objectives.
• Work closely with the CEO to connect UX improvements to bottom-line growth.
• Provide strategic guidance on scaling UX efforts efficiently.

✔ 5 years of UX strategy experience, preferably in fintech, edtech, or a Gen Z-focused product.

✔ Strong understanding of user retention, engagement strategies, and behavioral UX research.

✔ Experience in conducting usability testing, A/B testing, and user journey analysis.

✔ Proficiency in behavioral analytics tools (e.g., Mixpanel, Hotjar, Google Analytics).

✔ Ability to translate UX data into actionable business recommendations.

✔ Strong communication and stakeholder collaboration skills—ability to work with UX designers, marketers, and business leaders.

✔ Must be based in KY, OH, or IN and comfortable working remotely with occasional regional collaboration.

Interested? Send a message with “UX Strategist Here” and your portfolio to hello@findblackux.com