What are the responsibilities and job description for the Campaign Content Writer position at Blackstone Talent Group?
Blackstone Talent Group, an award-winning technology consulting and talent agency is seeking a Campaign Content Writer to join our Client's team.
Campaign Content Writer
We're looking for a Campaign Content Writer candidate with experience in copywriting, content marketing, digital media, and strategic marketing. You will support marketing campaigns and create impactful copy for multiple channels. Your contributions will help achieve targeted business objectives, drive global demand, and increase solution awareness.
You will report to the Senior Manager, Content & Writing Lead.
Role Responsibilities
- Drive engagement and conversion through compelling copy and content for various campaigns
- Craft promotional copy for long-form assets, webinars, events, and more, including landing pages, emails, banners, paid search, ads, and social media posts
- Create and manage snackable derivative content to grow engagement, including infographics, checklists, slidecasts, and short videos
- Draft email cadences for the Sales team supporting different initiatives
- Write and edit copy for various requests tied to events and the website
- Work with subject matter experts and campaign managers to create the campaign content strategy and develop messaging to support content creation
- Produce compelling advertising copy, including headlines and calls to action, that communicates campaign offers and use case statements for specific audiences throughout the marketing funnel
- Weave theme-based campaign messages into copy for various channels
- Review and QA staged landing pages and emails
- Collaborate closely with the Growth Marketing team, Creative team, Web team, Product Marketing team, Search team, and more
What We'd Like to See
Security Clearance Required : N / A
Blackstone Talent Group is a wholly owned subsidiary of Blackstone Technology Group, a global IT services and software firm that implements technological solutions across commercial industry verticals and the US Federal Government. Blackstone's global talent augmentation practice was founded in 1998. Blackstone Talent Group has offices in San Francisco, Denver, Houston, Colorado Springs, and Washington, DC. We specialize in providing clients the best talent across a variety of industries and sectors.
EOE of Minorities / Females / Veterans / Disabilities
Salary : $50 - $52