Summer 2025 Marketing Intern

Blair Cato Pickren Casterline, LLC is a leading real estate law firm dedicated to providing exceptional client experiences in residential and commercial real estate transactions. With eight offices across South Carolina, we are known for our innovative approach, industry expertise, and commitment to efficiency. Our team values professionalism, collaboration, and a welcoming atmosphere for both clients and colleagues.

As an intern at Blair Cato, you will gain hands-on experience in a fast-paced, client-focused environment, develop valuable professional skills, and contribute to meaningful projects that impact the firm’s daily operations

Overview:
The Marketing Intern will assist in content creation, branding, and digital marketing efforts to enhance Blair Cato’s online presence and community engagement. This role is ideal for a creative, detail-oriented, and proactive student who is eager to gain experience in social media marketing, content creation, and brand management. Interns will have the opportunity to develop real-world marketing strategies, assist in campaign execution, and contribute to various digital and print marketing projects.

Key Responsibilities:

• Assist with content creation for social media platforms (Instagram, LinkedIn, Facebook, and TikTok), ensuring alignment with Blair Cato’s brand voice.
• Create graphics, reels, and videos to enhance social media and website visuals.
• Schedule and publish posts across multiple platforms and track engagement metrics.
• Monitor trends in real estate marketing and provide fresh ideas for content strategy.
• Assist with email marketing campaigns, including drafting content and designing email templates.
• Help develop and distribute marketing materials, such as brochures, newsletters, and event signage.
• Support event promotion and coordination for firm-hosted client events, networking mixers, and community engagement activities.
• Conduct market research to identify industry trends and competitor strategies.
• Assist in website updates, ensuring content is fresh and optimized for user engagement.
• Capture and edit photos/videos at firm events and closings for social media and promotional use.
  
  

Preferred Qualifications & Skills:

• Majors: Marketing, Communications, Digital Media, Public Relations, Graphic Design, or related field.
• Currently enrolled as an undergraduate student (rising junior or senior).
• Minimum 2.8 GPA with good academic standing.
• Experience using Canva, and familiarity with Adobe Photoshop, Illustrator, Cap Cut, TikTok.
• Strong writing and communication skills with an understanding of brand voice and tone.
• Ability to multitask and meet deadlines in a fast-paced environment.
• Knowledge of social media trends and best practices.
• Creative mindset with strong attention to detail.
• Comfortable working independently and proactively suggesting ideas.
  
  

Internship Program Features:

Blair Cato’s internship program goes beyond daily tasks, offering valuable experiences that contribute to professional and personal growth. Interns will participate in:

• Volunteer Day: Interns will take part in a community service project, allowing them to give back while building teamwork skills in a meaningful way.
• Team Building Activity: A structured activity designed to strengthen collaboration, improve communication, and foster a sense of camaraderie among interns.
• Professional Development Activity: A dedicated session focused on enhancing workplace skills, such as resume building, personal branding, leadership development, or public speaking.
• Networking Lunch with Blair Cato Attorneys: Interns will have the opportunity to engage in a roundtable lunch with Blair Cato attorneys, where they can seek career advice, discuss professional experiences, and gain insights into different career paths.
• Final Project Presentation: Throughout the internship, interns will work on a project relevant to their role, applying their skills and knowledge. At the conclusion of the internship, they will present their project to the firm’s leadership team, gaining valuable experience in presentation skills and professional feedback.