Demo

Director, Commercial Strategy

Blizzard Entertainment
Irvine, CA Full Time
POSTED ON 2/4/2025
AVAILABLE BEFORE 4/24/2025

Your Mission

As the Director of Commercial Strategy at Blizzard, you will be responsible for building and leading the development of commercial business strategy functions to maximize the value of Blizzard Titles globally. Reporting to the Vice President, Global Insights & Product Management, you will work across digital, retail, and mobile platforms with a focus on driving commercial go-to-market success across our games and products. Your role encompasses a broad scope of work, but with a clear focus on empowering our teams to build and execute world-class commercial and go-to-market strategies.

It will be your responsibility to align cross-functional teams from development to marketing, product management, regional, and platform to deliver industry-leading commercial strategies, and to build the processes and frameworks to facilitate the end-to-end execution of those strategies across the full development spectrum. Your strategic insights and data-driven approach will be pivotal in aligning our business objectives with market demands, ensuring Blizzard remains at the forefront of the gaming industry.

Ultimately, you will be a critical leader in driving the success of our games globally.

Priorities can often change in a fast-paced environment like ours, so this role includes, but is not limited to, the following responsibilities :

Drive the process and deliverables that align long-term commercial strategies for Blizzards franchises and platform

Build the insights and research plans to inform audience strategies and go-to-market planning

Refine those insights into clear audience strategies to support marketing and product strategy

Support product launch success by leading fast follows, rapid reaction / iteration, and aggregation and distribution of learnings across teams

Collaborate with product teams to create comprehensive business cases and conduct opportunity sizing for potential roadmap candidates, ensuring strategic initiatives are well-founded and scalable

Support commercial execution on business models, pricing, SKUs, etc.

Drive data analysis and research to evaluate platform health and explore new business opportunities. Incorporate player feedback, competitive research, market trends, and quantitative data

Regularly review and assess commercial strategy and performance, presenting findings and strategic recommendations to key stakeholders to inform decision-making

Contribute to Annual Operating Plans (AOP) and Long Range Plans (LRP) across all titles, ensuring strategic initiatives are well-integrated and aligned with company-wide objectives

Perform all other duties as assigned and required

Player Profile

Minimum Requirements :

Experience

10 years in management consulting, insights, operations, strategy, or a related field

Demonstrated success in designing and leading strategic planning initiatives at large, cross-organizational levels

Deep industry knowledge (gaming, entertainment, or media)

Demonstrated analytical mindset with a history of leading through data-driven decision making

Ability to partner with a wide range of functional stakeholders : marketing, development, product management, and insights

Proven ability to track, prioritize, and drive multiple concurrent projects to successful completion

Strong analytical prowess with the ability to create full business or scenario plans when needed

Empathy-first mindset dynamically adapt to the ways of working of different stakeholder groups; always focused on maximizing positive player experiences

Ability to lead and influence stakeholders and leaders across multiple levels and functions without explicit authority

Entrepreneurial, with high tolerance for ambiguity and complexity; efficient with limited resources

Exceptional verbal and written communication skills, capable of presenting complex strategies to executives and large groups effectively

Highest level of integrity with the ability to manage confidential information discreetly

Bachelors degree in business or equivalent field; Masters degree preferred

Your Platform

Best known for iconic video game universes including Warcraft®, Overwatch®, Diablo®, and StarCraft®, Blizzard Entertainment, Inc. ( a division of Activision Blizzard, which was acquired by Microsoft (NASDAQ : MSFT), is a premier developer and publisher of entertainment experiences. Blizzard Entertainment has created some of the industrys most critically acclaimed and genre-defining games over the last 30 years, with a track record that includes multiple Game of the Year awards. Blizzard Entertainment engages tens of millions of players around the world with titles available on PC via Battle.net®, Xbox, PlayStation, Nintendo Switch, iOS, and Android.

Our World

Activision Blizzard, Inc., is one of the world's largest and most successful interactive entertainment companies and is at the intersection of media, technology and entertainment. We are home to some of the most beloved entertainment franchises including Call of Duty®, World of Warcraft®, Overwatch®, Diablo®, Candy Crush and Bubble Witch. Our combined entertainment network delights hundreds of millions of monthly active users in countries, making us the largest gaming network on the planet!

Our ability to build immersive and innovative worlds is only enhanced by diverse teams working in an inclusive environment. We aspire to have a culture where everyone can thrive in order to connect and engage the world through epic entertainment. We provide a suite of benefits that promote physical, emotional and financial well-being for Every World - weve got our employees covered!

The videogame industry and therefore our business is fast-paced and will continue to evolve. As such, the duties and responsibilities of this role may be changed as directed by the Company at any time to promote and support our business and relationships with industry partners.

We love hearing from anyone who is enthusiastic about changing the games industry. Not sure you meet all qualifications? Let us decide! Research shows that women and members of other under-represented groups tend to not apply to jobs when they think they may not meet every qualification, when, in fact, they often do! We are committed to creating a diverse and inclusive environment and strongly encourage you to apply.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, gender identity, age, marital status, veteran status, or disability status, among other characteristics.

Rewards

We provide a suite of benefits that promote physical, emotional and financial well-being for Every World - weve got our employees covered! Subject to eligibility requirements, the Company offers comprehensive benefits including :

  • Medical, dental, vision, health savings account or health reimbursement account, healthcare spending accounts, dependent care spending accounts, life and AD&D insurance, disability insurance;
  • k) with Company match, tuition reimbursement, charitable donation matching;
  • Paid holidays and vacation, paid sick time, floating holidays, compassion and bereavement leaves, parental leave;
  • Mental health & wellbeing programs, fitness programs, free and discounted games, and a variety of other voluntary benefit programs like supplemental life & disability, legal service, ID protection, rental insurance, and others;
  • If the Company requires that you move geographic locations for the job, then you may also be eligible for relocation assistance.

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