What are the responsibilities and job description for the Public Relations Senior Account Executive position at BLND Public Relations?
Are you passionate about media and communications? Do you have a knack for persuasive writing and love coming up with creative ideas?
Senior Account Executive Role at BLND
Senior Account Executive Responsibilities
- Manage client relationships and build long-term partnerships with key client groups.
- Provide senior leadership to Account Executives/Coordinators.
- Lead client accounts, operating as primary point of contact and strategy lead.
- Take ownership of storytelling with new and creative ideas, driving the editorial strategy with content pitches, press alerts and new campaigns in a range of media.
- Develop PR plans for clients on an ongoing basis.
- Provide feedback and dialogue with existing clients, and evaluate success of current and past projects.
- Monitor the industry and external climate to advise on public relations strategy and positioning.
- Lead development of press materials including press releases, executive bios and more.
- Review, polish and present client presentations and wrap up reports.
Requirements
- Bachelor's degree in public relations, marketing, communications or related field.
- 3-4 years of experience in the public relations, journalism or marketing industries.
- Advanced understanding of the media industry and brand communications strategies for B2C and B2B companies.
- Energy, enthusiasm for public relations, with a deep understanding of the media landscape.
- Excellent communication, collaboration, and planning skills with meticulous attention to detail, able to shift tone and messaging depending on the client.
- Ability to successfully organize, prioritize and manage multiple projects under strict deadlines.
Preferred Skills
- Experience using Muck Rack, Qwoted, and/or other public relations tools and software.
- Experience using graphic design tools such as Photoshop or InDesign.
About BLND
We are a boutique, bicoastal communications agency for lifestyle, beauty, and wellness brands. Our team specializes in blending public relations, social media management, and influencer marketing to ensure powerful, attention-grabbing results. From boutique fitness studios to luxury home goods, global skincare brands, and venture-backed tech startups, we have collaborated with a diverse array of clients united by a common goal: to enhance people's lives.
