What are the responsibilities and job description for the Blue & Co., LLC is hiring: Marketing Intern in Westerville position at Blue & Co., LLC?
The Marketing Intern will be a key member on the Marketing team assisting with the execution of marketing activities and programs. The position will support a variety of marketing initiatives for individual Directors (firm’s partners) and professional staff across all offices. The Marketing Intern will work with the Marketing team’s Associate Marketing Managers, Marketing Manager and Chief Growth Officer.
Essential Functions :
- Assist in the execution of the marketing strategy for the firm (service line, industry niche, etc.) including but not limited to video marketing, thought leadership, social media, website modifications, etc.
- Collaborate with firm professionals to create novel and impactful thought leadership.
- Execute digital marketing-related tactical activities to increase brand awareness; optimize SEO; track data analytics including click through rates, trends, attribution and campaign conversion.
- Act as brand ambassador; support the Blue & Co. brand, maintaining a consistent corporate image throughout all product lines, promotional materials, events and online presence.
- Create and implement marketing programs and events for niche or service teams to achieve their growth goals.
- Utilize our firm’s CRM system for lead tracking, pipeline management and to conduct ROI on all marketing activities.
- Create online promotional marketing and messaging including e-mail campaigns and online promotions.
- This position will require travel (up to 50%); Carpooling arrangements will be available, if needed.
Knowledge / Skills / Abilities :
Education, Certifications and / or Experience :
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