What are the responsibilities and job description for the Marketing & Communications Intern- Summer 2025 position at Blue Cross & Blue Shield of Rhode Island?
Jump into the new world of health insurance:
At Blue Cross & Blue Shield of Rhode Island (BCBSRI), our business is healthcare. But our focus is on improving lives. Be part of a team that is large enough to make a difference but small enough to be innovative. Work in a rapidly changing field. Take a chance to be creative. Move outside the status quo. Shape new ideas with the power of a national brand behind you.
Join others who know diversity is strength:
We appreciate and celebrate everything that makes us unique: age, national origin, citizenship status, perspectives, experiences, physical or mental disability, military status, race, ethnicity, religion, gender, sexual orientation, gender identity and/or expression. Our diversity strengthens us as an organization and helps us better serve an increasingly diverse Rhode Island population.
Why this job matters:
The Marketing & Communications Team is looking for a Student Intern. The student will be exposed to communication staff during their internship. The student will have the ability to shadow and sit in on planning meetings as well as have designated projects.
What you will do:
Support the execution of marketing and communications strategies to drive brand and marketing communication campaigns across all available channels.
Collaborate with cross-functional business stakeholders to assess and identify marketing needs, implement campaign strategies, measure and analyze marketing performance against campaign goals, socialize outcomes and attribution related to campaign execution
Support the execution of marketing and communications campaigns for the promotion of the organization’s products and programs.
Collaborate within the department to assess and identify existing and future marketing needs and develop solutions. Assist in the development of digital and content marketing to support campaign and brand goals and objectives.
Assist in managing deliverables from marketing campaign strategy through execution.
Participate in meetings with external agencies and internal partners to develop relationships, gathering and curating the necessary data to tell the complete marketing story through metrics and analysis.
Participate in department initiatives and projects.
Perform other duties as assigned.
What you need to succeed:
Strong project management skills
Knowledge of marketing communications techniques
Excellent organizational skills and ability to successfully prioritize multiple tasks
Verbal and written communications skills
Good problem-solving skills
Ability to interface with employees at all levels
Ability to handle multiple priorities/projects