What are the responsibilities and job description for the Regional PR Manager - Pocono Mountains position at Blue Mountain Resort?
Job Overview: We are seeking an experienced public relations professional to join our team at Blue Mountain Resort. In this role, you will be responsible for developing and executing comprehensive public relations strategies to drive media coverage, enhance our brand reputation, and promote our resort's unique features.
Responsibilities include:
- Media Outreach: Build and maintain strong relationships with media contacts at local, regional, and national levels.
- Influencer Engagement: Identify, vet, and engage with influencers within the travel, outdoor, and lifestyle industries.
- Content Development: Create compelling content, including press releases, media kits, and other promotional materials, that highlights our resort's features, events, and initiatives.
Requirements include:
- Bachelor's degree in Public Relations, Journalism, Communications, or a related field.
- Minimum 5 years of experience in public relations, with a focus on travel, tourism, outdoor winter/summer recreation, or hospitality.
- Proven track record of success in developing and executing effective public relations campaigns.