What are the responsibilities and job description for the Strategic Account Manager position at Blue Tent Marketing Llc?
About Inhabit
Inhabit operates a unique collective of tech-forward companies serving the residential, commercial, and short-term rental industries. Our team members deliver best-in-class software solutions and services while fostering innovation and collaboration with business leaders and industry experts. Inhabit believes that property managers are central to the success of the residential and short-term rental markets and delivers products built to empower them, their investors, and communities. Come help build the company you want to Inhabit. To learn more, visit inhabit.com.
About Bluetent Marketing
Located in the heart of the Rocky Mountains we are a team that loves to play hard and work harder. As an Outside Magazine Best Place to Work 8 years running, we believe success is powered by our teams happiness. Were just a talented bunch of innovative developers, creative artists, social experts, email ninjas, search enthusiasts, anglers, alpine skiers, trail runners, environmentalists, who genuinely care about our clients success. Our vision is to be the premier digital agency in the hospitality industry by driving quality conversions and creating digital experiences that inspire and motivate travelers. Our mission is to create value and deliver measurable results to our clients through innovation and quality in the digital space. We focus on sustainable growth driven by the success of our clients, the strength of our team and a culture that encourages excellence in both our professional and personal lives.
Job Description Summary
Bluetent Marketing is looking for an experienced and driven digital marketer to join our rapidly growing Marketing Services team. Our Strategic Account Managers develop comprehensive, measurable digital strategies for clients in the vacation rental. The Strategic Account Manager serves as the liaison between the client and Bluetent Marketing specialists, to coordinate multi-channel strategies which leverage each clients unique voice and message. We focus on increasing website traffic and strengthening brand loyalty to drive direct website bookings and broaden the clients digital footprint.
What Youll Do (Functions & Responsibilities)
- Work directly with a portfolio of clients to develop strategic digital plans based on business goals and website analytics
- Consult on vacation rental industry best practices and trends
- Consult on Bluetent Marketing's website features and enhancements, and integrate web updates into clients overall digital presence and strategy
- Help clients leverage website and other marketing channels for maximum ROI
- Uncover areas for improvement in client websites and overall digital presence
- Coordinate marketing initiatives and website projects across Bluetent Marketing's marketing specialists, developers, and support team
- Consistent client communication and collaboration
- Create quarterly reports to analyze digital initiatives and measure ROI on campaigns
What Were Looking For (Minimum qualifications)
- In-depth knowledge of vacation rental and/or travel/hospitality industry
- Must be comfortable navigating Google Analytics and have a high level understanding of SEO, digital advertising, email marketing, lead generation, and digital marketing best practices
- Exceptional communication skills, both verbal and written
- Actively seek out and apply new information on digital marketing and the vacation rental industry
- Ability to multi-task and stay highly organized in a fast-paced, dynamic environment
- Driven to help clients succeed
Education Requirements
- Bachelor's degree
Type
- Full Time, Salaried, Exempt
Location
- Knoxville, TN (Hybrid)
Benefits Include
- Competitive Pay
- Health Insurance: Medical, Dental, Vision and Prescription Plans
- Health Savings Accounts
- Flexible Spending Account
- Dependent Flexible Spending Account
- Critical Illness
- Accident
- Retirement Savings Plan (401K) with discretionary company match
- Short and Long Term Disability
- Company Paid $25,000.00 life insurance
- Supplemental Life and AD&D Insurance
- Employee Assistance Program
- Paid Holidays
- Paid Vacation
- Paid Volunteer Time
- Inhabit Employee Discount Programs
Our Company is an Equal Opportunity Employer and complies with all federal, state, and local laws, including providing reasonable accommodations to applicants.
Salary : $25,000