Company Overview :
BlueStar is a leading global solutions-based distributor of Point-of-Sale, Bar-coding, data collection, radio frequency identification (RFID), and Wireless mobility products. BlueStar works exclusively with Value Added Reseller Partners, providing them with complete solutions at competitive prices. The company brings unequaled expertise to the market, offers award-winning technical support, and is an authorized service center for a growing number of manufacturers.
The Business Development Manager is part of the US Marketing Department and is responsible for representing a vendor, and developing and managing relationships with channel partners in alignment with the annual business and marketing plan. This is a hybrid work position. Employee must report into the BlueStar Hebron, KY headquarters two days per week for collaboration, and can work from their home office the three remaining days. BlueStar business hours apply.
Essential Job Functions :
Business and Product Knowledge
- Expertise of vendor's products, programs, policies, and value-adds
- Expertise of BlueStar's programs, policies, procedures, and value-adds
- Contribute to vendor / BlueStar quarterly business reviews (QBRs)
- Achieve growth targets for BlueStar and vendor key performance indicators (KPIs)
Key Relationships
Internal : Build and maintain relationships with BlueStar Sales Team (liaise with other internal functional groups)Vendor : Build and maintain relationships with key vendor contacts and channel sales teamExternal : Cultivate and maintain relationships with target accounts, value-added resellers (VARs), and independent software vendors (ISVs). This includes regular contact and visits with accounts.Estimated travel 25%.Passport required. May have to attend an international trade show.Business Development
Contribute to the joint annual business and marketing plan for sales regionExecute the plan to achieve quarterly KPIs including sales-out goal for overall revenue and target account growthProvide support to BlueStar Sales team and VAR partners regarding inquiries related to the vendorAssist in vendor product trainings for BlueStar Sales teamCoordinate and lead trainings with channel partnersManage the BlueStar / vendor pipeline and deal closure related to regionRecruit and onboard ISVs and VARs into BlueStar and vendor partner programsRepresent vendor at BlueStar roadshows and tradeshowsUnderstand marketing campaign capabilities. Be a marketing consultant for partners to develop business and marketing plans that generate demand and brand preferenceStay up-to-date on the latest market trends. Use business intelligence tools to analyze data and dashboardsQualifications :
Complete understanding of all aspects of added value business developmentA four-year college degree and 3 years of work experience in Sales, Marketing, or Business Development is preferred.Understand distribution models and basic concepts of reseller channelsKnowledge of the POS, Networking, and AIDC channel is a plusComfortable working in a team with diverse responsibilities and personalitiesHas an understanding of accounting principles for budgets, MDF, and Co-op marketing fundsCompetencies
Concentration : Can manage multiple tasks and projects, and has the ability to prioritize workload. Maintains focus on primary tasks to meet deadlines and advance projectsGoal-Oriented : Capable of establishing goals and deliverables, constructing plans, and executing with minimal supervisionInterpersonal Skills & Communication : Comfortable working with customers directly and corresponding through multiple modes of communication including virtual, phone, e-mail, and in-person. Can work independently on projects and within a team environmentPresentation : Ability to stand up in front of a group of people, and share information and insights about the businessProficient with the Microsoft Office Suite and Power BI : Has an intermediate knowledge of Excel including how to do vlookups, addition, subtraction, multiplication, and division. Has intermediate knowledge of Word and can build presentations in PowerPoint. Comfortable using Power BI to extract, analyze, and make conclusions from basic data sets.Core Values
Customer-CentricIntegrityTeamworkKnowledgeDesire to WinEqual Opportunity Employer / Veterans / Disability.
