MarTech Platform Specialist

MarTech Platform Specialist

At BNY, our culture empowers you to grow and succeed. As a leading global financial services company at the center of the world's financial system we touch nearly 20% of the world's investible assets. Every day around the globe, our 50,000 employees bring the power of their perspective to the table to create solutions with our clients that benefit businesses, communities and people everywhere.

We continue to be a leader in the industry, awarded as a top home for innovators and for creating an inclusive workplace. Through our unique ideas and talents, together we help make money work for the world. This is what #LifeAtBNY is all about.

We're seeking a future team member for the role of MarTech Platform Specialist to join our Marketing & Communication - Marketing Automation & Technology team. This hybrid role is located Pittsburgh.

In this role, you'll make an impact in the following ways:

• Maintain and configure the Workfront system to meet departmental project, resource, and workflow requirements.
• Provide user support and training, including maintaining training content and offering one-on-one support.
• Manage integration and automation with other systems by providing technical support to users, handling license utilization, and processing access requests.
• Ensure data integrity and build reports and dashboards based on user type and stakeholder needs.
• Create and maintain system documentation, including user guides, policies, and procedures.
• Stay informed about Workfront updates, new features, and best practices.

To be successful in this role, we're seeking the following:

• Proficiency in workflow administration, including system configuration and customization.
• Strong problem-solving skills and the ability to troubleshoot system issues.
• Knowledge of project and resource management concepts.
• Excellent communication and interpersonal skills to provide user support and training.
• Attention to detail and a commitment to data accuracy and security.
• Experience in technology rollouts and maintaining platforms, ensuring adoption across the team.

Preferred Qualifications:

• 3 years of experience Marketing and Workflow Management technologies (Required experience in Workfront Administration).
• Experience managing complex changes effectively.
• Understanding of marketing technologies and experience in building a connected infrastructure, including CRM, Marketing Automation, Adobe Analytics and Seismic.

At BNY, our culture speaks for itself. Here's a few of our awards:

• America's Most Innovative Companies, Fortune, 2024
• World's Most Admired Companies, Fortune 2024
• Human Rights Campaign Foundation, Corporate Equality Index, 100% score, 2023-2024
• Best Places to Work for Disability Inclusion, Disability: IN - 100% score, 2023-2024
• "Most Just Companies", Just Capital and CNBC, 2024
• Dow Jones Sustainability Indices, Top performing company for Sustainability, 2024
• Bloomberg's Gender Equality Index (GEI), 2023

Our Benefits and Rewards:

BNY offers highly competitive compensation, benefits, and wellbeing programs rooted in a strong culture of excellence and our pay-for-performance philosophy. We provide access to flexible global resources and tools for your life's journey. Focus on your health, foster your personal resilience, and reach your financial goals as a valued member of our team, along with generous paid leaves, including paid volunteer time, that can support you and your family through moments that matter.

BNY is an Equal Employment Opportunity/Affirmative Action Employer - Underrepresented racial and ethnic groups/Females/Individuals with Disabilities/Protected Veterans.