Head of Americas Field Marketing and Strategic Programs

Head of Americas Field Marketing and Strategic Programs (SVP)

At BNY, our culture empowers you to grow and succeed. As a leading global financial services company at the center of the world’s financial system we touch nearly 20% of the world’s investible assets. Every day around the globe, our 50,000 employees bring the power of their perspective to the table to create solutions with our clients that benefit businesses, communities and people everywhere.

We continue to be a leader in the industry, awarded as a top home for innovators and for creating an inclusive workplace. Through our unique ideas and talents, together we help make money work for the world. This is what #LifeAtBNY is all about.

We’re seeking a future team member for the role of Head of Americas Field Marketing & Strategic Programs to join our Client Marketing team. This role is located in New York City (Hybrid).

We are seeking an accomplished and dynamic Senior Vice President, Head of Americas Field Marketing and Strategic Commercial Programs to lead and execute our go-to-market strategies across the United States, Canada, and Latin America. This role combines regional field marketing leadership with the development and execution of global strategic marketing programs to drive commercial outcomes, enhance market presence, and align marketing efforts with the company’s strategic objectives.

The ideal candidate will have 8-10 years of experience in marketing leadership within the financial services sector, with a proven ability to deliver measurable business impact through innovative, customer-centric, and data-driven marketing strategies. This is a highly visible role reporting to the Global Head of Field Marketing, working cross-functionally with global teams, regional leadership, and commercial stakeholders.

In this role, you’ll make an impact in the following ways :

• Field Marketing Leadership

Develop and lead the global field marketing strategy to drive demand generation, client engagement, and brand awareness across the Americas.

Work closely with sales leadership to ensure field marketing programs support and accelerate the sales cycle and revenue goals.

Lead the development and deployment of strategic programs aimed at enhancing global commerciality

To be successful in this role, we’re seeking the following :

LI-Hybrid

At BNY, our culture speaks for itself. Here’s a few of our awards :

Our Benefits and Rewards :

BNY offers highly competitive compensation, benefits, and wellbeing programs rooted in a strong culture of excellence and our pay-for-performance philosophy. We provide access to flexible global resources and tools for your life’s journey. Focus on your health, foster your personal resilience, and reach your financial goals as a valued member of our team, along with generous paid leaves, including paid volunteer time, that can support you and your family through moments that matter.

BNY is an Equal Employment Opportunity / Affirmative Action Employer - Underrepresented racial and ethnic groups / Females / Individuals with Disabilities / Protected Veterans.

BNY assesses market data to ensure a competitive compensation package for our employees. The base salary for this position is expected to be between $119,000 and $221,000 per year at the commencement of employment. However, base salary if hired will be determined on an individualized basis, including as to experience and market location, and is only part of the BNY total compensation package, which, depending on the position, may also include commission earnings, discretionary bonuses, short and long-term incentive packages, and Company-sponsored benefit programs.

This position is at-will and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation) at any time, including for reasons related to individual performance, change in geographic location, Company or individual department / team performance, and market factors.

Salary : $119,000 - $221,000