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New Car Sales Manager

Bob Johnson Auto Group
Rochester, NY Full Time
POSTED ON 4/7/2025
AVAILABLE BEFORE 6/7/2025

The New-vehicle Sales Manager is responsible for assisting the General Sales Manager in the execution of the daily activities of the New-vehicle Sales Department and in measuring the performance and development of the employees in the within the sales department.


Job Responsibilities of a New Car Department Sale Manager at Bob Johnson Chevrolet


Assist with attainment of forecast goals and objectives for the department and guiding the team to meet them.
Strive for harmony and teamwork with all other departments.
Attend managers' meetings as requested.
Assist the General Sales Manager and or General Manager in forecasting controllable expense elements for the new-vehicle department.
Understand, keep abreast of, and comply with federal, state, and local regulations that affect new-vehicle sales.
Must be at or above national for CSI on a rolling 90 day period.
Must hit manufacturer objective to hit dealer objectives to attain SFE, EBE, while supporting the captive finance objectives, along with all other dealer incentives.
Sales turn rate, velocity, market share, metrics, must be met on a monthly basis.
Ensure all salespersons appointments are confirmed.
Ensure all traffic management is being handled correctly and effectively.
Must conduct a save the deal within their department and other department heads.
Participate in trade walk Monday through Friday.
At the beginning and end of each shift, employee must check in with their manager to let them know they are present for work and when they are leaving.
Hire, train, motivate, counsel, and monitor the performance of all new-vehicle sales employees. Ensure that Sales Associates are trained according to General Motors requirements.
Direct and schedule the activities of all department employees.
Oversee the efforts of new-vehicle salespeople to enhance the image and customer satisfaction ratings of the dealership.
Communicate with new-vehicle salespeople to ensure that dealership policies and procedures are understood and followed.
Set sales and gross objectives for new-vehicle salespeople.
Guide all salespeople in setting their objectives on a short- and long-range basis.
Review all new-vehicle salespeople's performance as shown on the Daily Sales Operating Control.
Assist in developing programs of improvement for those salespeople who are failing to reach their objectives.
Conduct daily and weekly sales training meetings as directed by the General Sales Manager.
Work with salespeople on programs that will increase the new-car gross and increase F&I penetration.
Monitor the use of the CRM daily.
T.O. every deal for the salespeople when necessary.
Maintain standards for the delivery of vehicles to customers.
2 to 4 years of automotive salaes management related experience and/or training; or equivalent combination of education and experience.
Tekion desking experience a plus.

Benefits include medical, vision, dental, supplemental insurance, 401K retirement savings, paid time off, holiday pay, and company-paid continuing education and training.

  • 2- 4 years of experience as a Sales Manager or equivalent role in the automotive industry

  • Proven track record of meeting or exceeding sales goals and profitability targets

  • Ability to lead, coach, and motivate a team of sales professionals to achieve their targets

  • Excellent communication, interpersonal, and negotiation skills

  • Strong analytical abilities and experience with inventory management and pricing strategies

  • Knowledge of automotive industry trends, technology, and regulations

  • Passion for providing exceptional customer service and building lasting relationships

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