Sr. Key Account Manager, Sam's Club

At the Coca-Cola Company, we are a center of excellence who work collaboratively to find new and innovative ways to strategically move the business forward by leading, developing, and executing digital strategy throughout our customer and Bottler relationships. We’re looking for candidates with a proven ability to implement initiatives, develop marketing strategy and analysis via insights and market data in the eCommerce space to make a global impact for some of the most recognized brands in the world.

BODYARMOR is a fast paced, dynamic environment where brand builders work together with the goal of becoming the number one sports drink! Extreme passion and teamwork are the essentials of being a successful member of the BODYARMOR team. BODYARMOR builds camaraderie amongst co-workers, and helps develop valuable relationships, with common goals in mind. BODYARMOR exudes an entrepreneurial culture combined with the resources and insight of one of the world’s most iconic companies, The Coca-Cola Company, which acquired BODYARMOR in 2021. This unique environment gives people the ability to go above and beyond expectations, multi-task, meet deadlines, and have fun accomplishing goals.

What You’ll Do For Us

• Strategic leader responsible for the Direct Customer/Business Management of Sam’s Club to achieve sales objectives on behalf of BODYARMOR
• Create and develop BASN’s Club-Channel vision and strategy to support both long-term and short-term business objectives with execution strategies both internally and externally
• Ownership over forecasting while collaborating with supply chain and transportation organizations to ensure continuity of supply through highly seasonal business
• Subject matter expert on building joint business planning models for customers with the ability to demonstrate this capability to Sr. Leadership
• Deep understanding of Sam’s Club internal systems, including MADRID, GRS forecasting, that turns into actionable insights to further drive the business
• Drive processes and execution of annual plans across assigned customers and bottlers ensuring alignment and resolving any complex negotiations and scenarios as they arise
• Analyze and deliver key business and financial metrics including topline results (revenue, volume, share) and key financial metrics (trade spend and T&E budgets) for the assigned territory
• Partner with Management and cross functional team members to build Annual Plans to achieve both short-term and long-term business objectives
• Lead annual negotiations ensuring an optimized partnership agreement is in place that supports overall organizational priorities
• Collaborative leader of a cross functional team responsible for the development and implementation of overall customer selling stories, while providing key insights to deliver all key execution metrics (Assortment, Shelving, Pricing, Merchandising and Innovation)
• Ownership over developing LTO and seasonal rotation strategy with internal brand and commercial teams in collaboration with the customer
• Oversee the on-going account updates and performance reporting against key metrics and problem solves plan gaps and brings forward recommendations to deliver on required business objectives
• Work closely with Coca-Cola NAOU supply chain (Directors/AE’s) to maximize mutual customer plans, results, and execution
• Build and leverage relationships with both BODYARMOR teams and Bottlers to ensure alignment and focus on delivering key customer objectives
• Participate in key cross functional routines to provide on-going plan updates and ensure flawless execution of customer programs and initiatives
• Provide customer input to annual plans including all Marketing, Commercial and Innovation plans to support overall improvements in customer engagement
• Fully leverage all cross functional resources to deliver best in class capabilities to customers including selling stories, consumer and customer marketing and insights and revenue growth management plans
• Accurately document and manage annual T&E budget ensuring alignment with internal financial objectives
  
  

Qualification & Requirements

• Bachelor’s Degree or relevant experience required
• 6 years direct sales experience in the beverage industry and hold a track record of successfully selling into national or regional channel customers required
• Experience calling on Sam’s Club strongly desired, including MADRID and GRS
• Location within the Northwest Arkansas area (within 50 miles) required
• Strong understanding and analytical skills in understanding of Nielsen/IRI syndicated data
• Experience delivering fact-based, category-centric stories that deliver both category and brand growth
• Must be self-motivated and highly organized with a strong desire to produce results with an entrepreneurial spirit to succeed
• Must be able to quickly assess the needs of the business, develop an action plan & manage the required change
• The ability to effectively intermingle with a wide variety of business professionals is essential
• Solid computer skills in Outlook, Power Point, Excel, and Word
• Position requires in-person attendance at bi-annual company retreats/meetings
• Must hold and maintain a valid driver's license and be able to drive long distances
• Motor Vehicle Records must satisfy Company standards per Driving Policy
• Position requires travel (25%) by car and plane, including both local and neighboring geographic territories
  
  

What We Can Do For You

• Iconic Brand: Work on the most recognized brand in the world and be part of developing the brands next chapter.
• Exposure to World Class Leaders: Availability to global marketing leaders that will expand your network and exposure you to emerging digital platforms and marketing insights.
• Creative Team Culture: Be inspired by the best brand leaders and agencies in the world, which creates a creative culture that supports taking risks and innovation.
  
  

Skills

Leadership; Social Media; Sales Channel Development; Conversion Rate; Structured Query Language (SQL); Marketing Campaigns; Digital Advertising; Key Performance Indicators (KPI); Branding; Demand Generation; Media Buying; Marketing Strategies; Product Commercialization; Channels Strategy; Tableau (Software); Alteryx; Customer Insights; Market Segmentation; Microsoft Office; Strategy Development; Google Analytics; Microsoft Power Business Intelligence (BI); Marketing Insights

Pay Range:$141,000 - $165,200

Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered.

Annual Incentive Reference Value Percentage:30

Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.