Digital Search Engine Optimization Specialist

Job Description

At Boeing, we innovate and collaborate to make the world a better place. From the seabed to outer space, you can contribute to work that matters with a company where diversity, equity and inclusion are shared values. We’re committed to fostering an environment for every teammate that’s welcoming, respectful and inclusive, with great opportunity for professional growth. Find your future with us.

Boeing Global Services is seeking a highly motivated and experienced Digital Search Engine Optimization (SEO) Specialist to join our team. The ideal candidate will be responsible for optimizing our website's visibility on search engines, driving organic traffic, and improving overall search engine rankings. The SEO Specialist will play a crucial role in developing and executing effective SEO strategies to enhance our online presence and achieve business goals.

Position Responsibilities:

• Conduct keyword research to identify relevant and high-performing keywords for content optimization.
• Develop and implement on-page SEO strategies, including optimizing meta tags, headers, and content for target keywords.
• Collaborate with content creators to produce high-quality, SEO-friendly content.
• Monitor and analyze website performance using SEO tools and Google/Adobe Analytics, identifying opportunities for improvement.
• Orchestrate and support implementation of technical SEO improvements, including site speed optimization, mobile optimization, and schema markup.
• Perform competitor analysis to identify trends and opportunities within the industry.
• Plan and execute link-building strategies to increase domain authority and improve backlink profile.
• Stay up-to-date with search engine algorithm changes and industry trends to adapt strategies accordingly.
• Generate regular SEO performance reports and provide actionable insights to Boeing leadership and team members.
• Collaborate with web developers to address technical SEO issues and ensure SEO best practices are followed during website development.
• Collaborate with others within digital experience program and other Boeing teams to manage SEO strategy.
• Continuously optimize and improve website content and structure based on data-driven insights.
• Internal lead for SEO agency relationship. Incorporate findings, best practices into flow of operations. Translate best practices from ideation to execution. Bring partner and Boeing focals together for regular alignment.
• Additionally, leading our local listings strategy supporting our Boeing online presence and business listings (e.g., Google Business, Wikipedia, etc.)

This position is hybrid. This means that the selected candidate will be required to perform some work onsite at one of the listed location options.  This is at the hiring team’s discretion and could potentially change in the future.

Employer will not sponsor applicants for employment visa status.

Basic Qualifications (Required Skills/Experience):

• Education/experience typically acquired through advanced technical education (e.g. Bachelor) and typically 5 or more years' related work experience or an equivalent combination of technical education and experience.
• Proven experience as an SEO Specialist or similar role, with a minimum of 5-7 years in SEO.
• Strong knowledge of search engine algorithms and ranking factors.
• Proficiency in SEO tools such as Google Analytics, Google Search Console, Adobe Analytics, SEMrush, Ahrefs, or Moz.
• Experience with CMS platforms (e.g., AEM, WordPress) and HTML/CSS knowledge.
• Excellent understanding of on-page, off-page, and technical SEO best practices.
• Familiarity with content management systems (CMS) and website development processes.

Preferred Qualifications (Desired Skills/Experience):

• Experience with e-commerce SEO and optimizing product listings.
• Knowledge of local SEO strategies and citation management.
• Familiarity with international SEO and multilingual website optimization.
• Strong analytical skills and the ability to interpret data to make informed decisions.
• Excellent communication and collaboration skills.
• Proven track record of achieving significant improvements in organic search performance.
• Up-to-date with the latest trends and algorithm changes in the SEO industry.
• Proficiency in using marketing automation and SEO software.
• Project management skills for coordinating and executing SEO initiatives.

Typical Education/ Experience:

Education/experience typically acquired through advanced technical education (e.g. Bachelor) and typically 5 or more years' related work experience or an equivalent combination of technical education and experience (e.g. PhD, Master 3 years' related work experience, 9 years' related work experience, etc.).

Relocation:

This position is located in a location that does not offer relocation.  Candidates must live in the immediate area or relocate at their own expense.

Drug Free Workplace:

Boeing is a Drug Free Workplace where post offer applicants and employees are subject to testing for marijuana, cocaine, opioids, amphetamines, PCP, and alcohol when criteria is met as outlined in our policies. 

Shift: 1

At Boeing, we strive to deliver a Total Rewards package that will attract, engage and retain the top talent.  Elements of the Total Rewards package include competitive base pay and variable compensation opportunities. 

The Boeing Company also provides eligible employees with an opportunity to enroll in a variety of benefit programs, generally including health insurance, flexible spending accounts, health savings accounts, retirement savings plans, life and disability insurance programs, and a number of programs that provide for both paid and unpaid time away from work. 

The specific programs and options available to any given employee may vary depending on eligibility factors such as geographic location, date of hire, and the applicability of collective bargaining agreements.

Please note that the information shown below is a general guideline only.  Pay is based upon candidate experience and qualifications, as well as market and business considerations.

Average Pay Summary: $118,150 - $159,850

Equal Opportunity Employer:

Boeing is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national origin, gender, sexual orientation, gender identity, age, physical or mental disability, genetic factors, military/veteran status or other characteristics protected by law.

Salary : $118,150 - $159,850