Demo

Media Director

Bolt Farm Treehouse
Whitwell, TN Full Time
POSTED ON 3/19/2025 CLOSED ON 4/17/2025

What are the responsibilities and job description for the Media Director position at Bolt Farm Treehouse?

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Position Summary

Are you a visionary creative leader who thrives in fast-paced environments and is passionate about building something extraordinary? If you live and breathe content, push creative boundaries, and love making an impact, this role is for you.

As the Media Director at Bolt Media, you’ll lead a powerhouse team of videographers, editors, copywriters, and designers—while also working closely as the Founders' right-hand partner in shaping the brand’s future. This isn’t just about managing a team; it’s about setting the creative vision, driving innovation, and establishing Seth & Tori Bolt’s brand as the go-to authority in the short-term rental space.

You’ll collaborate directly with our Founders and the entire team to create content that doesn’t just perform—it resonates. Data-driven creativity, strategic experimentation, and an unwavering commitment to excellence will be at the core of everything you do.

The ideal candidate has a "whatever it takes" attitude, a deep love for content creation, and a sharp understanding of media’s power in business growth. If you thrive on trying new things, aren’t afraid of failure, and know how to craft content that stands out across platforms—this could be your dream role.

Company Core Values

  • Best is the Standard – Excellence is the only standard.
  • All-In – Commit fully, take ownership, and give your best.
  • Move Fast – Speed and efficiency drive success.
  • Wow Every Guest – Create exceptional experiences that leave a lasting impact.

Perks & Benefits

  • Free, on-site temporary housing during the trial period (available at an extremely affordable rate after that, if desired).
  • Meaningful performance-based compensation (in addition to salary)
  • Relocation Assistance
  • Free and discounted stays at BOLT FARM
  • Flexible PTO
  • Opportunity for $200 weekly cash award
  • Immense personal & professional development: you will grow a ton here!

Make Your Mark: Be the person who 10x’d the brands of two high-profile figures, often referred to as “the next Chip & Joanna Gaines”

The Person We're Looking For Will Have

  • 3 years of experience as a Media Director or equivalent role
  • Proficient with social media platforms and best practices (YouTube, LinkedIn, Instagram, Podcast, Facebook, X, TikTok, etc)
  • Able to “speak the language” of the various creatives on the team (understands video editing, filming, design, audio editing, and copywriting)
  • Innovative thinker, self-starter
  • Initiative is a MUST - For example, this person likes to create content and research in their free time. When they accomplish their tasks, they’re excited to start new projects.
  • Creative skills for contributing new and innovative ideas
  • Ability to create cutting-edge internet content
  • Has a great sense of urgency
  • Strong written and verbal communication skills
  • Strong leadership skills
  • Proactive not reactive
  • Speed and clarity in communication (primarily in Slack)
  • Willing to work in a fast-paced environment with an openness to change.

What You'll Be Doing

  • People management and process management of the Founders’ personal brand team (long-form editors, short-form editors, videographers)
  • Meet weekly with the Founders to discuss strategic initiatives
  • Work with Founders on VLOG concepts well in advance to ensure congruency and alignment on topics and lessons
  • Lead Founders Personal Brand Creative & Strategy creating a vision deck, as well as a strategy deck that is updated on a quarterly basis and used to set goals for the team
  • Weekly reporting on content performance broken down by platform delivered to Founders each week
  • Review final work for Founders personal brand content output (give notes or approval) both for shorts and long teams
  • Oversee meeting cadence (run some, delegate some)
  • Lead concepting for Founders content and work closely with them based on their current workload and needs
  • Working with Founders on suggesting topics for videos/podcasts
  • Communicate with vendors for additional assets on “as-needed” basis
  • Oversee Asana workflows and coordinate timelines
  • Take on new platforms as MD & Founders see fit

Results

  • Content is congruent with the Founders' values and mission
  • All content is approved by MD before release
  • Vlogs approved by MD, Founders
  • The content schedule is adhered to and is consistent
  • Posting a minimum of two long-form videos to Founders YouTube channels per month
  • Posting a minimum of 1 short-form video, cross-platform daily
  • Posting a minimum of 3 written posts on Founders LinkedIn per week
  • All personal matters of the Founders are kept confidential

Communication Expectations

  • We value clear, direct, and efficient communication.
  • Lead with facts over opinions.
  • Always propose a solution w/ problems.
  • Face-to-face for high-impact conversations.
  • We respond to team members ideally within 2 hours, but at least by the end of the business day.
  • Referral reward will be paid at 6 months of employment

Salary : $200

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