Media Director

Job Description

Position Summary:

If you thrive in fast-paced environments and get excited about building something exceptional, this role is for you.

As the Media Director for Bolt Media, you’ll lead a team of creatives—videographers, editors, copywriters, designers, and more—while also being our Founders' “right hand” in the early stages. This isn’t just about overseeing a team; it’s about setting the vision and pushing creative boundaries to establish Seth and Tori Bolt’s personal brand as a leader in the short-term rental space.

• You’ll work closely with our Founders and team to ensure content not only performs but resonates deeply with the audience. Creativity, data-driven decisions, and a commitment to excellence will be at the core of everything you do.
• The right person for this role has a “whatever it takes” attitude and a passion for creating impactful content.
• If you love trying new things, crafting standout content, and leading a high-performing team, this might just be your dream job.
• This will start as a 90-day trial to ensure it’s a good fit for both parties. On-site housing is available.
  
  

Company Core Values:

• Best is the Standard Relentless pursuit of excellence. We set the bar high and never settle for “good enough.” Every detail matters, and we take pride in delivering world-class content. Our team is committed to constant improvement, embracing feedback, learning from challenges, and refining every aspect of our work until it reaches the highest standard. Excellence isn’t something we aim for—it’s something we demand of ourselves and everyone on this high-performance team.
• All-In We show up with passion, energy, and an unwavering commitment to our mission every day. Whether it’s serving guests, supporting our team, or pushing creative boundaries, we give 100%. Challenges don’t deter us—they fuel us. We take full ownership of our roles, embracing accountability and leading with integrity in everything we do.
• Move Fast Speed is our competitive advantage. We execute with urgency, knowing that momentum compounds. Decisions are made with clarity, efficiency, and action in mind. We avoid bureaucracy and unnecessary delays—progress is prioritized over perfection. We believe that fast execution paired with rapid iteration leads to breakthrough results.
• Wow Every Guest – Create exceptional experiences that leave a lasting impact. We deliver unforgettable experiences for every guest, turning them into life-long fans. We don’t just meet expectations; we exceed them. Every touchpoint, interaction, and detail is crafted to create a meaningful moment. This doesn’t just apply to the guests we host on the property; we aim to wow every person consuming our content so they associate us with adding value.
  
  

Perks & Benefits:

Make Your Mark: Be the person who 10x’d the brands of two high-profile figures, often referred to as “the next Chip & Joanna Gaines”

• Free, on-site temporary housing during the trial period (available at an extremely affordable rate after that, if desired).
• Meaningful performance-based compensation (in addition to salary)
• Relocation Assistance
• Free and discounted stays at BOLT FARM
• Flexible PTO
• Opportunity for $200 weekly cash award
• Immense personal & professional development: you will grow a ton here!
  
  

The Person We're Looking for Will Have:

• 3 years of experience as a Media Director or equivalent role
• Proficient with social media platforms and best practices (YouTube, LinkedIn, Instagram, Podcast, Facebook, X, TikTok, etc)
• Able to “speak the language” of the various creatives on the team (understands video editing, filming, design, audio editing, and copywriting)
• Innovative thinker, self-starter
• Initiative is a MUST - For example, this person likes to create content and research in their free time. When they accomplish their tasks, they’re excited to start new projects.
• Creative skills for contributing new and innovative ideas
• Ability to create cutting-edge internet content
• Has a great sense of urgency
• Strong written and verbal communication skills
• Strong leadership skills
• Proactive not reactive
• Speed and clarity in communication (primarily in Slack)
• Willing to work in a fast-paced environment with an openness to change.
  
  

What You'll Be Doing:

• People management and process management of the Founders’ personal brand team (long-form editors, short-form editors, videographers)
• Meet weekly with the Founders to discuss strategic initiatives
• Work with Founders on VLOG concepts well in advance to ensure congruency and alignment on topics and lessons
• Lead Founders Personal Brand Creative & Strategy creating a vision deck, as well as a strategy deck that is updated on a quarterly basis and used to set goals for the team
• Weekly reporting on content performance broken down by platform delivered to Founders each week
• Review final work for Founders personal brand content output (give notes or approval) both for shorts and long teams
• Oversee meeting cadence (run some, delegate some)
• Lead concepting for Founders content and work closely with them based on their current workload and needs
• Working with Founders on suggesting topics for videos/podcasts
• Communicate with vendors for additional assets on an “as-needed” basis
• Oversee Asana workflows and coordinate timelines
• Take on new platforms as MD & Founders see fit
  
  

Results:

• Content is congruent with the Founders' values and mission
• All content is approved by MD before release
• Vlogs approved by MD, Founders
• The content schedule is adhered to and is consistent
• Posting a minimum of two long-form videos to Founders YouTube channels per month
• Posting a minimum of 1 short-form video, cross-platform daily
• Posting a minimum of 3 written posts on Founders LinkedIn per week
• All personal matters of the Founders are kept confidential
  
  

Communication Expectations

• We value clear, direct, and efficient communication.
• Lead with facts over opinions.
• Always propose a solution w/ problems.
• Face-to-face for high-impact conversations.
• We respond to team members ideally within 2 hours, but at least by the end of the business day.
  
  

Availability:

Expected availability: Monday–Friday, 8 AM – 5 PM CT, with flexibility to work occasional weekends as needed.

Company Description

About Us

Bolt Farm Treehouse is an award-winning, mountaintop retreat & spa in Tennessee. We create unforgettable experiences in nature-immersive settings, providing a sanctuary for deep connection and renewal and enabling people to realize their fullest potential. We blend million-dollar views, one-of-a-kind accommodations, and top-tier hospitality to offer premier wellness retreats and romantic getaways where guests can celebrate life’s key moments and reconnect with what truly matters. We strive to be the #1 retreat in America for strengthening relationships, impacting 100,000 people annually through transformative experiences. We cultivate a positive, drama-free workplace where every team member feels valued, supported, and inspired for personal and professional growth. Our team, driven by love and a strong work ethic, creates a positive impact on the world. Meaningful work. Meaningful relationships.

About Us Bolt Farm Treehouse is an award-winning, mountaintop retreat & spa in Tennessee. We create unforgettable experiences in nature-immersive settings, providing a sanctuary for deep connection and renewal and enabling people to realize their fullest potential. We blend million-dollar views, one-of-a-kind accommodations, and top-tier hospitality to offer premier wellness retreats and romantic getaways where guests can celebrate life’s key moments and reconnect with what truly matters. We strive to be the #1 retreat in America for strengthening relationships, impacting 100,000 people annually through transformative experiences. We cultivate a positive, drama-free workplace where every team member feels valued, supported, and inspired for personal and professional growth. Our team, driven by love and a strong work ethic, creates a positive impact on the world. Meaningful work. Meaningful relationships.