Marketing Portfolio Manager - System Wide

At Bon Secours Mercy Health, we are dedicated to continually improving health care quality, safety and cost effectiveness. Our hospitals, care sites and clinicians are recognized for clinical and operational excellence.

This is a remote/work from home position supporting Bon Secours Mercy Heath (BSMH) Urgent Care and other BSMH System marketing initiatives.

Hire must live in the continental United States and be able to work eastern time zone hours.

Primary Function/General Purpose Of Position

Develop and execute the strategy for consumer engagement and brand positioning to achieve the Ministry’s revenue growth goals within assigned portfolio of business to include key service lines and ministry-wide initiatives i.e. Urgent Care.

Key functions within this role include consultative client services to support business partners within the business portfolio by developing strategic marketing plans, monitoring trends and business insights, and implementing strategic marketing campaigns.

Essential Job Functions

• Leads the development and implements an omnichannel strategy for enhancing revenue growth and delivering on the Ministry’s value proposition, with geographically assigned portfolios.
• Supports local markets to understand key objectives, trends and business insights to develop and execute defined marketing strategies
• Holds accountability for key performance indicators that demonstrate return on investment by leading monthly, quarterly and annually reporting conversations
• Adheres to operational budget that supports marketing objectives
• Broadly understands many marketing disciplines to work collaboratively with a matrixed marketing organization to jointly build and execute strategic marketing plans for assigned geographical areas.
• Acts as project manager to ensure successful implementation of multi-tactic marketing campaigns, leading parts of its execution while supporting, collaborating and influencing on others; leadership is both formal and informal requiring influencing skills
• Acts as a consultant and client services relationship manager to leadership at the local market level
• Special projects as assigned, for example system strategic initiatives, marketing innovation projects, etc.
  
  
  

This document is not an exhaustive list of all responsibilities, skills, duties, requirements, or working conditions associated with the job. Employees may be required to perform other job-related duties as required by their supervisor, subject to reasonable accommodation.

Education

Bachelor's Degree in Marketing, Advertising, or Communications (required)

Work Experience

7 years of related experience (required)

2 years people management experience (preferred)

Patient Population

Not applicable to this position

Working Conditions

General work at home/virtual office environment.

Long-distance or air travel as needed- up to 25% travel                                                          

Skills

Hard/Tech/Clinical Skills:

• Budgeting & Financial Acumen
• Evaluate employee performance
• Analyzing data or information
• Scheduling
• Familiarity with CRM tools and automation
• Working in cross-functional teams
• Campaign development
• Strategic planning
• Account management
• Project management
  
  
  

Soft/Interpersonal Skills:

• Attention to detail
• Leading through influence
• Acceptance of authority
• Critical thinking
• Communication
• Teamwork
• Conflict resolution
• Active listening
• Relationship building
  
  
  

Many of our opportunities reward* your hard work with:

Comprehensive, affordable medical, dental and vision plans

Prescription drug coverage

Flexible spending accounts

Life insurance w/AD&D

Employer contributions to retirement savings plan when eligible

Paid time off

Educational Assistance

And much more

• Benefits offerings vary according to employment status
  
  
  

All applicants will receive consideration for employment without regard to race, color, national origin, religion, sex, sexual orientation, gender identity, age, genetic information, or protected veteran status, and will not be discriminated against on the basis of disability. If you'd like to view a copy of the affirmative action plan or policy statement for Mercy Health – Youngstown, Ohio or Bon Secours – Franklin, Virginia; Petersburg, Virginia; and Emporia, Virginia, which are Affirmative Action and Equal Opportunity Employers, please email recruitment@mercy.com. If you are an individual with a disability and would like to request a reasonable accommodation as part of the employment selection process, please contact The Talent Acquisition Team at recruitment@mercy.com