What are the responsibilities and job description for the Programmatic Media Coordinator position at Booyah Advertising?
Booyah Advertising is seeking a motivated and detail-oriented Programmatic Media Coordinator to join our team full-time. In this role, you will play a key part in executing media campaigns for a diverse set of clients, focusing on implementation, monitoring, optimization, analysis, and reporting. You will be responsible for ensuring reporting accuracy, mastering various ad platforms, and enhancing campaign performance through partner expansion, creative and audience optimization, and bid strategy. This position offers a unique opportunity to develop expertise in programmatic media, creative analysis, and digital media strategies. We’re looking for a hard-working, collaborative team player who is passionate about learning digital advertising.
What You Will Be Doing
- Collaborate closely with the programmatic media team as well as the media strategy team, especially media buyers.
- Develop proficiency with media tools such as Campaign Manager 360,The Trade Desk, Amazon DSP, and DV360.
- Learn to automate and visualize data for streamlined reporting.
- Manage and track campaign budget pacing within platforms.
- Upload and manage creative assets in the ad server.
- Manage and traffic campaigns in advertising platforms.
- Learn various audience targeting and measurement strategies and how they’re utilized to fulfill client goals.
What You Will Need to Succeed
- Confidence working with data and numbers daily.
- Strong aptitude for mastering software programs like Excel and Tableau.
- Effective problem-solving skills with the ability to develop strategic solutions.
- Proactive mindset with the ability to take initiative and stay ahead of tasks.
- Ability to thrive in a fast-paced, team-oriented environment.
- Eagerness to learn through active participation.
- Detail-oriented with excellent organizational skills.
- Ability to perform under deadlines and time pressure.
- Effective written and verbal communication skills.
Responsibilities
- Execute (including set up, launch, and management) programmatic media campaigns with accuracy and timeliness.
- Manage ad trafficking, including assigning creative, landing pages, and ad copy.
- Verify campaign launches and implement ongoing optimizations.
- Ensure reporting accuracy for paid media campaigns by aggregating and quality-checking data from multiple sources in Tableau and Excel.
- Collaborate with Programmatic Trading Strategists, Traders, and Account Directors to execute changes such as budget adjustments, bidding strategies, creative updates, and landing page changes.
- Maintain timely communication with internal and external teams to meet deadlines.
- Build and sustain strong relationships with external media vendors to support campaign success.
- Assist Programmatic Trader and/or Programmatic Strategist with researching industry trends, creating presentations, and designing visuals to inform & illustrate client strategy.
- Learn and utilize platforms such as The Trade Desk, Amazon DSP, DV360, and Google’s Campaign Manager 360.
- Develop advanced Looker Studio skills to build and manage data visualizations and reports.
- Provide additional support to Booyah Programmatic Trading Strategists and Traders.
Must-Have Skills:
- Familiarity with other Microsoft Office tools like Word, PowerPoint, and Outlook.
- Ability to quickly learn new software tools for campaign monitoring and reporting.
- Strong interpersonal skills with excellent written and verbal communication.
- Self-motivated with excellent multitasking and organizational abilities.
- High attention to detail and strong time management skills—please include the phrase “purple pine” at the top of your resume to be considered.
Preferred Skills & Experience:
- Proficiency in Microsoft Excel, including trend analysis, pivot tables, and VLOOKUPs.
- Familiarity with tools like Google Ads, Google Analytics, and The Trade Desk.
- Experience with data visualization platforms such as Looker Studio, Tableau, Power BI, or DOMO.
- Previous experience in a professional, team-oriented workplace.
Additional Information
- Full-time salaried position with a starting salary of $45,000.
- Performance review conducted within the first 90 days, with a clear Roadmap to Success to support your growth and align on long-term success.
About Booyah Advertising
Booyah Advertising is a full-service digital agency headquartered in vibrant Denver, Colorado. We specialize in helping companies leverage digital strategies to propel their businesses forward. Our comprehensive services include digital advertising—paid search, paid social, media, Amazon—SEO, content marketing, and creative solutions. With authentic and straightforward relationships at the heart of everything we do, we proudly manage over $100M in annual media for leading brands like Ria Financial, Illegal Pete's, Bona, Howler Bros, Illegal Pete's, Aspen Skiing Company, and Patrick Ta.
At Booyah, we believe our people are our greatest asset. That’s why we’ve built our agency around a people-first philosophy. Every decision we make centers on supporting our teams, fostering transparency, and encouraging personal and professional growth. We’re dedicated to helping our employees thrive at work and enjoy fulfilling lives outside of it.
Our company culture speaks for itself and has earned us recognition from leading publications:
- #1 on The Denver Post's Top Workplaces
- #9 on Ad Age's Best Places to Work
- #10 on Outside's 50 Best Places to Work
- Honoree on Inc.'s Best Workplaces and Built In Colorado's Best Places to Work
Why You’ll Love Working at Booyah
You’ll feel right at home at Booyah if:
- You’re excited to join a driven, growth-focused team that prioritizes collaboration over ego.
- You thrive on hard work, love learning new skills, and embrace challenges with enthusiasm.
- You value building meaningful, supportive relationships with colleagues, clients, and industry partners.
- You believe in working for a company that invests in your growth and development.
- You’re passionate about making a tangible impact on real client outcomes.
Employee Benefits
We’re proud to offer a competitive benefits package designed to support your well-being and growth:
- Competitive salary
- Quarterly bonuses tied to team growth
- Medical, dental, and vision insurance with HSA and FSA options
- 401(k) with company match
- Unlimited PTO to recharge and prioritize life outside work
- Award-winning management training programs
- Regular 360 feedback surveys and biannual performance reviews
- Quarterly team and company-wide events
- 5-year anniversary trip to celebrate your contributions
Join us at Booyah and experience a workplace where your talents are valued, your growth is supported, and your impact is celebrated.
Salary : $100 - $45,000