Social Media Content Creator and Marketing Manager

*CORI and Background Check Required*
*Annual Bonus: $1,000 - $5,000 Annually: Must be with company 1 Year

We are a local, woman-owned, luxury diamond and jewelry boutique that is truly committed to the customer experience. Prominent and legendary location at 35 Newbury Street in Boston, we are seeking a candidate for marketing and photography to become an integral part of our team!

Our goal is for our employees to grow within the company and advance in their role and responsibilities. Boston Diamond Company is a company who supports and encourages their employees financial and professional development within the company.

Our products and services: www.instagram.com/bostondiamondcompany

Professionalism and Formal Attire is required.

Job Details: Full Time Available

• Shift & Schedule For Full Time: 10:00 am to 6:00 pm, with the knowledge that we have a startup culture and your day may extend past listed office hours (with the possibility of weekends during busy season or sales). 5 days a week for Full Time: Monday - Saturday. Two weeks per month will require work on Saturday. Part Time: 2 to 3 days a week.

Benefits: Full Time Position:

• 1 Week Paid Vacation: Must be with company for 1 year.
• Paid Remote Days: We close the store several days throughout the year (potentially: totaling 2 weeks per year) for conventions/business. You will be paid in full for the days we decide to close and you are scheduled to work.
• Employee Discount: Must be with company for 6 months
• Annual Bonus: $1000 - $5000 Per Year (Must be with the company 1 year)
• Health Insurance
• Dental Insurance

We are seeking a Social Media Content Creator and Marketer to become an integral part of our team. In this role, you will be responsible for the daily content strategy and responsible for pivoting in the moment based on trends and performance, with openness to being agile and nimble across all social platforms. This is the perfect role for someone who is confident enough to craft the emerging platform vision for a brand while at the same time is able to follow a real-time evolving founder led vision on Instagram.

Strategic thinker who understands how great storytelling meets and thrive in fast-moving, creative environments and is confident in experimenting, pivoting, and push boundaries while keeping the Boston Diamond Company brand at the forefront.

• 3 years of experience running social media for brands, organizations, or yourself—with proven results.
• A strong creative portfolio demonstrating your storytelling with video, graphics, and copywriting.
• Experience working with influencers, creators, and digital brand partnerships.
• Proficiency in video editing, graphic design, and multimedia production tools (Adobe Suite, Canva, CapCut, Dash Hudson or equivalents).
• A growth mindset—you get energized by growth and solving problems. Solution driven.
• Passion for luxury and driving change in a male dominated industry

Responsibilities

• Manage the social media calendar across all platforms, setting targets and timelines for key brand initiatives and content creation shot lists and production. Responsible for pivoting in the moment based off trends and performance. Will be managing execution on Instagram, TikTok and emerging platforms.
• Establish the over-all analytic framework for social media measurement across all platforms and campaigns
• Responsible for gathering, structuring and analyzing social media data from owned social platforms, tools social media policy changes (e.g algorithmic updates), and external developments (new community management opportunities within Platforms) to derive compelling, real-time insights that drives the optimization of social media campaigns, and informs the achievement of goals (e.g. audience growth, engagement, viewership, campaign/content effectiveness, share of voice)
• With an emphasis on IG Stories, conduct in-depth evaluation and analysis of current and previous social franchises & programs to derive actionable insights, give context, and recommendations for future initiatives to CEO.
• Ownership of creative content briefs and creative assets needed for top-engaging branded social campaigns.
• Develop roadmap for Boston Diamond Company's social media channel diversification strategy to reduce concentration risk and stay at the forefront of innovation in the social space
• In partnership with Brand Marketing , execute a multi-platform strategy that grows Boston Diamond Company's brand affinity, engagement, reach, and audience in order to drive IG & TikTok growth and engagement
• Understand the social media universe, as it relates to DTC brands, and stay current with trends, language, outlets, and resources to achieve the best performance across all Boston Diamond Company social platforms. Ability to ideate and launch a strategy on new and emerging platforms for the brand
• Collaborate and work closely with Brand Marketing, Performance Marketing, Data Analytics, and the Founder & CEO by providing platform, audience and community insights that will help support omni-channel initiatives, including but not limited to: communications strategy, go-to-market planning, content creation planning and brand events and influencer activations.
• Partners closely with Customer Service team to optimize and develop best-in-class social engagement and care program

About You

• Previous experience working at a Founder Led or Personality Led company, or a start up environment
• PR Experience is a plus
• Worked at a brand where selling through the IG platform was native and prioritized
• Experience building and executing social marketing campaigns and calendars
• Ability to influence cross-functional teams in positive, collaborative working relationships
• Ability to manage a high volume of projects simultaneously without sacrificing productivity or quality, with impeccable organization skills and attention to detail

Requirements

• Minimum 3 years of direct, hands-on experience in social media and community management across all major social media platforms (e.g. Meta, Youtube, Snap, Tiktok, etc. )
• Minimum 1 years functional experience in analytics and social listening
• Demonstrated knowledge and experience with social media measurement
• Previous experience in setting up measurement dashboards and frameworks
• Experience in Excel, Google Drive, GA, Dash Hudson
• Ability to translate complex analytical findings into actionable recommendations and insights
• Comprehensive understanding of the relationship between e-commerce product data feeds and brand media campaigns, and its downstream impact to business performance.
• Prior experience with Instagram and TikTok platform management and content creation strategy along with a strong understanding of the changing trends within the space
• Health & Dental Insurance for full-time employees
• Paid time off
• The salary for this position is $45 - $54K, commensurate with experience for Full Time Employees.

Other Required Qualifications:

• Strong Organizational Skills
• Very Professional (We are a formal business that requires professional interaction)
• Dress Code: Formal Business Attire
• Strong Time Management
• Solution Driven
• Detail Oriented
• Reliable
• Able to Take Photos (photography experience)
• Highly Proficient in Instagram and Social Media. Uploading Jewelry Videos and Photos to Social Media
• Work with Brand Marketer to Send Email Campaigns to Clients using Canva, Constant Contact any platforms
• Work with our Web Design Team to integrate social
• Flexibility to perform different tasks based on day-to-day business needs: including interaction with clients, greeting customers, this is Retail Store.
• Professional demeanor and appearance - Formal Business Attire.

About Us:

• We are a local, woman-owned, luxury diamond and jewelry business who is truly committed to the customer experience.
• Our workplace environment is one of respect, positivity, and encouragement.
• We look to support you in developing skills that will help you achieve success.
• We provide growth opportunities that will help you reach a higher level within the company.
• We are team-oriented, collaborative, and work to create value and purpose.

Please send your resume and a cover letter telling us about yourself and why you think you would be great for the position. Please indicate Part Time or Full Time.

* Must be able to work and commute in Boston*

Job Type: Full-time

Pay: $45,000.00 - $53,000.00 per year

Benefits:

• Dental insurance
• Employee discount
• Flexible schedule
• Health insurance
• Paid time off

Work Location: In person

Salary : $1,000 - $5,000